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Valentines Socks

Fail

Demand is soft, at -96.5% this quarter, so Valentines Socks is a Fail.

Flapen Score
42
42 / 100
Ranks 10,652 of 16,930 Clothing, Shoes & Jewelry niches · −3 vs the category median of 45
Market size
$100K/yr686K searches / yr
90-day growth
-96.5%search demand this quarter
Competition
37%top-5 click share · 28 brands · 29 sellers

Flapen Score

Valentines Socks against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Valentines Socks is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Valentines Socks market on Amazon at a glance

Shoppers on Amazon United States searched for Valentines Socks 686K times last year and spent an estimated $100K. The top 5 brands take 54% of clicks. Demand peaks in Jan–Feb. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 1.2% of those searches ended in a purchase.

Shoppers searched for this 686K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved -96.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $100K a year.

Searches, last 12 months
686K
Growth, 90 days vs prior 90
-96.5%
Conversion, latest week
1.2%
Market size, estimated
$100Ka year
Peak month
February312.6× the quietest month
Top search term
heart socks95K searches a year

02 · Price

A sale here is worth $11.90.

Listings sell for $11.90 on average, from $6.80 to $19.09. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 250 to 500 of them. At $11.90 that is $3K to $6K a year per listing.

Average price
$11.90under the $15 to $100 sweet spot
Price range
$6.80–$19.09
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
30K–40K
Units per listing a year
250–500
Revenue per listing a year
$3K–$6K
Returns
1.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.0% of listings are out of stock. The average listing ranks #20,216 within Socks & Hosiery. It carries 1,692 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
100%
Out of stock, average day
8.0%
Average rank
#20,216in Socks & Hosiery
Average rating
4.63 starsAmazon United States average 4.42 stars
Average reviews
1,692per listing
Listings tracked
44

04 · Newcomers

0 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
6
Successful launches
0Amazon's first-year sales bar
Average brand age
29 months

Products

Top Valentines Socks products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 37% of clicks. An open shelf where new products get seen.

Brands

28 rising

Sellers

29

Top-5 brand share

54%

Top 20: 93%

Top-5 click share

37%

Top 20: 78%

Open market

41%

  • Brand 117%
  • Brand 213%
  • Brand 311%
  • Brand 48%
  • Brand 55%
  • Brand 65%

Demand

Valentines Socks search demand

Weekly searches over the year, seasonality beneath. Pick a range.

100K60KSpike '24Black Friday '24Spike '25Black Friday '25Spike '26DecMarAugNovMarMay

Peak months: Jan, Feb · busiest ÷ quietest = 312.6×

Search terms

Top Valentines Socks search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • heart socks95K/yr
  • valentines socks130K/yr
  • heart socks for women34K/yr
  • valentines day socks81K/yr
  • valentine socks99K/yr
  • valentine socks women62K/yr
  • socks with hearts5K/yr
  • valentines day socks women29K/yr
  • galentines socks11K/yr
  • valentine socks bulk11K/yr

Reviews and returns

What reviews say buyers love and hate about Valentines Socks

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Comfort-Overall”
16%of negative reviews mention “Thickness”
1.9%of orders come back
“not thick enough for me”
A buyer, on “Thickness”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Valentines Socks questions

Answered from the same tracked data.