Vacation Essentials for Men

Shoppers searched for this 1.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved +36.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $23K a year.

Searches, last 12 months

1.0M

Growth, 90 days vs prior 90

+36.4%

Conversion, latest week

0.1%

Market size, estimated

$23Ka year

Peak month

April3.1× the quietest month

Top search term

flower heels199K searches a year

Listings sell for $44.68 on average, from $20.01 to $120.33. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $44.68 that is $0 to $4K a year per listing.

Average price

$44.68inside the $15 to $100 sweet spot

Price range

$20.01–$120.33

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

750–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$4K

Returns

13.0%of orders · Amazon United States median 2.1%

81% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #850 within Sandals. It carries 1,651 reviews at 4.26 stars, so a new listing needs social proof before a better product.

Sponsored listings

81%

Prime listings

99%

Out of stock, average day

3.9%

Average rank

#850in Sandals

Average rating

4.26 starsAmazon United States average 4.42 stars

Average reviews

1,651per listing

Listings tracked

119

30 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

30

Successful launches

3Amazon's first-year sales bar

Average brand age

35 months