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Usa Made Socks

Fail

Shoppers spend an estimated $35K a year here, so Usa Made Socks is a Fail.

Flapen Score
41
41 / 100
Ranks 11,351 of 16,930 Clothing, Shoes & Jewelry niches · −4 vs the category median of 45
Market size
$35K/yr68K searches / yr
90-day growth
-22.3%search demand this quarter
Competition
47%top-5 click share · 10 brands · 73 sellers

Flapen Score

Usa Made Socks against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Usa Made Socks is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Usa Made Socks market on Amazon at a glance

Shoppers on Amazon United States searched for Usa Made Socks 68K times last year and spent an estimated $35K. The top 5 brands take 91% of clicks. Demand peaks in Nov–Dec. Flapen scores it 41 out of 100, a Fail.

01 · Demand

An estimated 2.5% of those searches ended in a purchase.

Shoppers searched for this 68K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved -22.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $35K a year.

Searches, last 12 months
68K
Growth, 90 days vs prior 90
-22.3%
Conversion, latest week
2.5%
Market size, estimated
$35Ka year
Peak month
December2.7× the quietest month
Top search term
kirkland merino wool socks16K searches a year

02 · Price

A sale here is worth $21.19.

Listings sell for $21.19 on average, from $9.12 to $31.10. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At $21.19 that is $2K to $5K a year per listing.

Average price
$21.19inside the $15 to $100 sweet spot
Price range
$9.12–$31.10
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
100–250
Revenue per listing a year
$2K–$5K
Returns
1.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

83% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 4.4% of listings are out of stock. The average listing ranks #1,621 within Athletic Socks. It carries 6,262 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings
83%
Prime listings
90%
Out of stock, average day
4.4%
Average rank
#1,621in Athletic Socks
Average rating
4.47 starsAmazon United States average 4.42 stars
Average reviews
6,262per listing
Listings tracked
30

04 · Newcomers

3 of last year's 14 launches cleared the first-year sales bar.

14 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 59 months on average, so the names here are settling in.

Launched, last 12 months
14
Successful launches
3Amazon's first-year sales bar
Average brand age
59 months

Products

Top Usa Made Socks products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 47% of clicks. Leaders hold, but buyers still shop past them.

Brands

10 falling

Sellers

73

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

47%

Top 20: 87%

Open market

7%

  • Brand 141%
  • Brand 230%
  • Brand 38%
  • Brand 47%
  • Brand 56%
  • Brand 62%
  • Open — no brand owns it (4 brands, 7%)

Demand

Usa Made Socks search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Holiday '24Prime Day '25Spike '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 2.7×

Search terms

Top Usa Made Socks search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • kirkland merino wool socks16K/yr
  • burlington socks men10K/yr
  • burlington socks8K/yr
  • kirkland wool socks8K/yr
  • kirkland merino wool socks mens5K/yr
  • mens socks made in usa4K/yr
  • made in usa socks4K/yr
  • socks made in usa4K/yr
  • acrylic socks4K/yr
  • usa made socks3K/yr

Reviews and returns

What reviews say buyers love and hate about Usa Made Socks

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Comfort-Overall”
11%of negative reviews mention “Size-Overall”
1.7%of orders come back
“Fits small”
A buyer, on “Size-Overall”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Usa Made Socks questions

Answered from the same tracked data.