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Us Navy Sweatshirt

Fail

Shoppers spend an estimated $0 a year here, so Us Navy Sweatshirt is a Fail.

Flapen Score
32
32 / 100
Ranks 15,464 of 16,930 Clothing, Shoes & Jewelry niches · −13 vs the category median of 45
Market size
$0/yr87K searches / yr
90-day growth
-46.5%search demand this quarter
Competition
21%top-5 click share · 21 brands · 57 sellers

Flapen Score

Us Navy Sweatshirt against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Us Navy Sweatshirt is stronger. Inside it, weaker.

32Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Us Navy Sweatshirt market on Amazon at a glance

Shoppers on Amazon United States searched for Us Navy Sweatshirt 87K times last year and spent an estimated $0. The top 5 brands take 80% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 32 out of 100, a Fail.

01 · Demand

An estimated 0.0% of those searches ended in a purchase.

Shoppers searched for this 87K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved -46.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $0 a year.

Searches, last 12 months
87K
Growth, 90 days vs prior 90
-46.5%
Conversion, latest week
0.0%
Market size, estimated
$0a year
Peak month
December10.0× the quietest month
Top search term
us navy sweatshirt39K searches a year

02 · Price

A sale here is worth $42.37.

Listings sell for $42.37 on average, from $10.27 to $185.84. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $42.37 that is $0 to $4K a year per listing.

Average price
$42.37inside the $15 to $100 sweet spot
Price range
$10.27–$185.84
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
$0–$4K
Returns
5.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

69% of listings pay for placement with sponsored ads. 74% ship with Prime. On an average day, 12.0% of listings are out of stock. The average listing ranks #50,788 within Active Sweatshirts. It carries 3,738 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings
69%
Prime listings
74%
Out of stock, average day
12.0%
Average rank
#50,788in Active Sweatshirts
Average rating
4.60 starsAmazon United States average 4.42 stars
Average reviews
3,738per listing
Listings tracked
99

04 · Newcomers

0 of last year's 10 launches cleared the first-year sales bar.

10 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 62 months on average, so the names here are established.

Launched, last 12 months
10
Successful launches
0Amazon's first-year sales bar
Average brand age
62 months

Products

Top Us Navy Sweatshirt products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 21% of clicks. An open shelf where new products get seen.

Brands

21 rising

Sellers

57

Top-5 brand share

80%

Top 20: 100%

Top-5 click share

21%

Top 20: 53%

Open market

17%

  • Brand 121%
  • Brand 220%
  • Brand 319%
  • Brand 410%
  • Brand 59%
  • Brand 63%
  • Open — no brand owns it (15 brands, 17%)

Demand

Us Navy Sweatshirt search demand

Weekly searches over the year, seasonality beneath. Pick a range.

8K6KSpike '24Holiday '24Prime Day '25Spike '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 10.0×

Search terms

Top Us Navy Sweatshirt search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • us navy sweatshirt39K/yr
  • us navy hoodie32K/yr
  • us navy jacket9K/yr
  • us navy hoodie men7K/yr

Reviews and returns

What reviews say buyers love and hate about Us Navy Sweatshirt

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Quality-Overall”
26%of negative reviews mention “Size-Overall”
5.9%of orders come back
“fit kind of tight”
A buyer, on “Size-Overall”26% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

22 topics

NegativePositive

FAQ

Common Us Navy Sweatshirt questions

Answered from the same tracked data.