Skip to content
32

us navy sweatshirt

Skip it

A small market ($0/yr) — this niche doesn't clear our bar today.

Market size 0Growth 2Conversion 0Competition 94Returns 22Price range 48Avg price 95Brand share 42Review moat 28Quality gap 25

Avg price

Incredible$42.37

avg listing price — sweet spot $15–$100

Competition

Great21%

top-5 click share — an open shelf

Price range

Okay$10.27–$185.84

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Okay80%

top-5 brand share — brands hold most of the demand

Review moat

Okay3,738.25

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Returns

Bad5.9%

return rate — above 5% kills the launch gate

Growth

Bad-46.5%

90-day search growth — must beat 0% to launch

Market size

Bad$0

$0/yr · 87K searches

Conversion

Bad0.0%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon United States niche tracking, us navy sweatshirt is a $0/yr Amazon United States market (87K searches/yr). The top 5 brands hold 80% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 32/100.

Data updated Jul 20, 2026 · scored weekly · How we score niches

us navy sweatshirt market data

Units sold / yr
500–750
avg 0–100/product
Revenue / yr
$21K–$32K
units × avg price
Conversion rate
0.0%
Avg BSR
#50,788
Page quality
0%
Prime
74%
Sponsored
69%
Out of stock
12.0%
Avg brand age
62 months
Avg seller age
165 days

Competition & brand share

Clicks spread well past the top 5 (21% combined) — an open shelf where new products get seen.

Brands

21 rising

Sellers

57

Top-5 brand share

80%

Top 20: 100%

Top-5 click share

21%

Top 20: 53%

Open market

17%

  • Barnesmith21%
  • Armed Forces Gear20%
  • zerogravitee19%
  • Malham USA10%
  • Rapid Dominance9%
  • Promotion & Beyond3%
  • Open — no brand owns it (15 brands, 17%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -46.5% search growth over the last 90 days.
8K6KSpike '24Holiday '24Prime Day '25Spike '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 10.0×

Top us navy sweatshirt search terms

  • us navy sweatshirt39K/yr
  • us navy hoodie32K/yr
  • us navy jacket9K/yr
  • us navy hoodie men7K/yr
All search terms

Top us navy sweatshirt products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$04%$06%$08%$01101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about us navy sweatshirt

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall21%

“The hat is well made and looks great”

Size-Overall18%

“Good fit”

Warmth8%

“provides just the right amount of warmth”

Comfort-Overall7%

“They are comfortable”

Weight Light7%

“Lightweight, true to size”

Value For Money6%

“It affordable”

Material Quality6%

“The material feels comfortable”

Color3%

“I liked that they come in various colors so that I could pick whatever I thought each person would like”

Advertised Vs Actual Product3%

“Color as pictured”

Exercise/Sports Suitability2%

“Great shirt for working out or everyday activities”

What buyers complain about

Size-Overall26%

“fit kind of tight”

Thickness15%

“It is of much lighter thickness”

Quality-Overall10%

“This is a cheap quality shirt”

Neck Fit3%

“Neck hole a little snug”

Pilling/Linting3%

“Starting piling really bad after one or two washes”

Wrist Fit3%

“Wrist material on sleeve way to big”

Warmth2%

“nit warm”

Durability2%

“Won't last long”

Wrinkles1%

“drying still large also wrinkles”

Machine Wash Suitability1%

“Not even washed it yet”

Top return reasons

Size-Overall51%
Chest Fit6%
Material Quality6%
Thin6%
Waist Fit4%
Sleeve Fit4%
Length3%
Quality-Overall3%
Color2%
Advertised Vs Actual Product2%

Common questions

Is us navy sweatshirt profitable to sell on Amazon United States?
The niche generates $0/yr across 99 tracked products. 0 of 10 products launched in the last 360 days are still selling. 90-day search growth is -46.5%. Flapen's verdict: Skip it (32/100).
How competitive is the us navy sweatshirt niche?
21 brands and 57 sellers compete. The top 5 products take 21% of clicks and top 5 brands hold 80% of demand.
What do buyers complain about in us navy sweatshirt?
Top complaints mined from reviews: Size-Overall, Thickness, Quality-Overall. The return rate is 5.9% — above our launch gate.
When does demand for us navy sweatshirt peak?
Demand peaks in Oct–Nov–Dec; the busiest month runs 10.0× the quietest.
What does it cost to enter the us navy sweatshirt niche?
Listings span $10.27–$185.84; the average listing price is $42.37 (sweet spot $15–$100). The average incumbent carries 3,738 reviews — the moat a new listing must climb.