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Uniform Sweater for Girls

Fail

Shoppers spend only $14K a year here, so Uniform Sweater for Girls is a Fail.

Flapen Score
38
38 / 100
Ranks 13,195 of 16,930 Clothing, Shoes & Jewelry niches · −7 vs the category median of 45
Market size
$14K/yr223K searches / yr
90-day growth
-25.9%search demand this quarter
Competition
16%top-5 click share · 35 brands · 44 sellers

Flapen Score

Uniform Sweater for Girls against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Uniform Sweater for Girls is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Uniform Sweater for Girls market on Amazon at a glance

Uniform Sweater for Girls is a $14K a year market on Amazon United States, with 223K searches a year. The top 5 brands take 68% of clicks. Demand peaks in Aug–Sep–Oct–Nov. Flapen scores it 38 out of 100, a Fail.

01 · Demand

Demand falls short.

Shoppers search 223K times a year and 0.4% buy. Search demand moved -25.9% in 90 days, so the $14K a year market is softening.

Search volume
223K
Search growth, 90 days
-25.9%
Conversion
0.4%
Market size
$14K

02 · Money

The money is thin.

Shoppers bought 3K to 4K units at $17.04 on average, 0 to 100 per product. Units times price is $51K to $68K a year.

Units sold
3K–4K
Units per product
0–100
Average price
$17.04
Units × price
$51K–$68K

03 · Shelf

Brands here are settling in.

The average listing ranks #719. 98% of listings ship Prime. 86% of the shelf is sponsored, so budget for ads. The average listing is out of stock 9.3% of the time. The average brand has sold here for 38 months.

Average BSR
#719
Prime
98%
Sponsored
86%
Out of stock
9.3%
Average brand age
38 months

Products

Top Uniform Sweater for Girls products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 16% of clicks. An open shelf where new products get seen.

$0$288$577$865$1K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

35 rising

Sellers

44

Top-5 brand share

68%

Top 20: 95%

Top-5 click share

16%

Top 20: 44%

Open market

27%

  • Amazon Essentials28%
  • The Children's Place18%
  • Yekaty11%
  • French Toast7%
  • UMELOK5%
  • Miccina5%

Demand

Uniform Sweater for Girls search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug, Sep, Oct, Nov · busiest ÷ quietest = 14.1×

Search terms

Top Uniform Sweater for Girls search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • navy blue cardigan for girls21K/yr
  • girls navy cardigan13K/yr
  • navy blue sweater for girls27K/yr
  • navy cardigan girls12K/yr
  • school sweater8K/yr
  • school cardigan6K/yr
  • school jacket for girls8K/yr
  • girls uniform cardigan7K/yr
  • uniform sweater9K/yr
  • uniform jackets for girls10K/yr

Reviews and returns

What reviews say buyers love and hate about Uniform Sweater for Girls

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall33%−0.08

And neither is the fit

Runs a little big

Runs really small

Quality-Overall17%−0.06

Not well made

Cheaply made

buy a nicer brand

Thickness5%−0.03

Very thin and the fit runs too small

A bit thin

Its not very thick if you live somewhere that sees a lot of harsh cold winters

Ease Of Cleaning3%−0.02

It recommends hand washing

it turned into a mess

Arm Fit3%−0.01

Only wore it a few times before the seems started coming apart in the arms

Love

Size-Overall21%−0.08

Great fit

The fit is snug

Beautiful fit for my granddaughter

Quality-Overall17%−0.06

GREAT QUALITY

The quality feels solid

The quality appears to be well made

Soft Feel8%

It's softer than cotton

Cozy and soft

The fabric is soft

Comfort-Overall6%+0.68

It feels comfortable

easy to grow into while wearing

it is very comfortable to wear

Value For Money5%

Worth it

Good deal

Excellent value for the price

Return

8.1% Return rate 93% Fixable by listing

Size-Overall69%▇▇████

And neither is the fit

Runs a little big

Runs really small

Sleeve Fit6%▇▇▆▇█▆
Color4%▆▇▆▆▅█
Material Quality3%▇█▆▇▇█
Length2%▇█▆▃▆▇

FAQ

Common Uniform Sweater for Girls questions

Answered from the same tracked data.