Unicorn Robe

Shoppers searched for this 114K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -27.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $11K a year.

Searches, last 12 months

114K

Growth, 90 days vs prior 90

-27.5%

Conversion, latest week

0.4%

Market size, estimated

$11Ka year

Peak month

December8.4× the quietest month

Top search term

teen robe35K searches a year

Listings sell for $24.05 on average, from $8.03 to $52.74. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $24.05 that is $0 to $2K a year per listing.

Average price

$24.05inside the $15 to $100 sweet spot

Price range

$8.03–$52.74

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

3.6%of orders · Amazon United States median 2.1%

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.9% of listings are out of stock. The average listing ranks #110 within Sleepwear & Robes. It carries 4,175 reviews at 4.68 stars, so a new listing needs social proof before a better product.

Sponsored listings

95%

Prime listings

100%

Out of stock, average day

4.9%

Average rank

#110in Sleepwear & Robes

Average rating

4.68 starsAmazon United States average 4.42 stars

Average reviews

4,175per listing

Listings tracked

150

17 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months

17

Successful launches

0Amazon's first-year sales bar

Average brand age

45 months