Unicorn Keychain

Shoppers searched for this 138K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved -10.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $22K a year.

Searches, last 12 months

138K

Growth, 90 days vs prior 90

-10.3%

Conversion, latest week

1.4%

Market size, estimated

$22Ka year

Top search term

unicorn keychain58K searches a year

Listings sell for $11.18 on average, from $4.52 to $36.39. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $11.18 that is $0 to $1K a year per listing.

Average price

$11.18under the $15 to $100 sweet spot

Price range

$4.52–$36.39

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

0.6%of orders · Amazon United States median 2.1%

75% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 4.7% of listings are out of stock. The average listing ranks #50,843 within Keyrings, Keychains & Charms. It carries 842 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings

75%

Prime listings

95%

Out of stock, average day

4.7%

Average rank

#50,843in Keyrings, Keychains & Charms

Average rating

4.58 starsAmazon United States average 4.42 stars

Average reviews

842per listing

Listings tracked

65

18 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

18

Successful launches

1Amazon's first-year sales bar

Average brand age

33 months