Unicorn Hat

Shoppers searched for this 68K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved -7.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $18K a year.

Searches, last 12 months

68K

Growth, 90 days vs prior 90

-7.7%

Conversion, latest week

1.9%

Market size, estimated

$18Ka year

Peak month

December2.9× the quietest month

Top search term

unicorn hat38K searches a year

Listings sell for $14.14 on average, from $7.19 to $19.98. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $14.14 that is $0 to $1K a year per listing.

Average price

$14.14under the $15 to $100 sweet spot

Price range

$7.19–$19.98

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

3.7%of orders · Amazon United States median 2.1%

84% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 4.7% of listings are out of stock. The average listing ranks #6,853 within Accessories. It carries 362 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings

84%

Prime listings

95%

Out of stock, average day

4.7%

Average rank

#6,853in Accessories

Average rating

4.52 starsAmazon United States average 4.42 stars

Average reviews

362per listing

Listings tracked

37

7 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

0Amazon's first-year sales bar

Average brand age

39 months