Unicorn Costume
FailBuyers convert on only 0.6% of searches, so Unicorn Costume is a Fail.
- Flapen Score
- 47 / 100Top 41% of 16,930 Clothing, Shoes & Jewelry niches · +2 vs the category median of 4547
- Market size
- $131K/yr833K searches / yr
- 90-day growth
- -1.9%search demand this quarter
- Competition
- 39%top-5 click share · 28 brands · 30 sellers
Flapen Score
Unicorn Costume against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Unicorn Costume is stronger. Inside it, weaker.
Market
The Unicorn Costume market on Amazon at a glance
Shoppers on Amazon United States searched for Unicorn Costume 833K times last year and spent an estimated $131K. The top 5 brands take 46% of clicks. Demand peaks in Sep–Oct. Flapen scores it 47 out of 100, a Fail.
01 · Demand
An estimated 0.6% of those searches ended in a purchase.
Shoppers searched for this 833K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved -1.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $131K a year.
- Searches, last 12 months
- 833K
- Growth, 90 days vs prior 90
- -1.9%
- Conversion, latest week
- 0.6%
- Market size, estimated
- $131Ka year
- Peak month
- October34.9× the quietest month
- Top search term
- unicorn costume257K searches a year
02 · Price
A sale here is worth $25.80.
Listings sell for $25.80 on average, from $9.87 to $37.81. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $25.80 that is $3K to $6K a year per listing.
- Average price
- $25.80inside the $15 to $100 sweet spot
- Price range
- $9.87–$37.81
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $3K–$6K
- Returns
- 6.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
95% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 17.0% of listings are out of stock. The average listing ranks #22,556 within Girls. It carries 1,981 reviews at 4.46 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 95%
- Prime listings
- 95%
- Out of stock, average day
- 17.0%
- Average rank
- #22,556in Girls
- Average rating
- 4.46 starsAmazon United States average 4.42 stars
- Average reviews
- 1,981per listing
- Listings tracked
- 42
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 45 months
Products
Top Unicorn Costume products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 39% of clicks. An open shelf where new products get seen.
Brands
28 falling
Sellers
30
Top-5 brand share
46%
Top 20: 92%
Top-5 click share
39%
Top 20: 76%
Open market
49%
- Brand 117%
- Brand 211%
- Brand 36%
- Brand 46%
- Brand 55%
- Brand 65%
Demand
Unicorn Costume search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep, Oct · busiest ÷ quietest = 34.9×
Search terms
Top Unicorn Costume search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- unicorn costume257K/yr
- unicorn costume adult90K/yr
- unicorn costume for girls 4-640K/yr
- unicorn costume for girls167K/yr
- adult unicorn costume42K/yr
- unicorn costume for women19K/yr
- unicorn costume kids22K/yr
- unicorn halloween costumes for girls6K/yr
- disfraz de unicornio para nia12K/yr
- unicorn adult costume14K/yr
Reviews and returns
What reviews say buyers love and hate about Unicorn Costume
We read the reviews and the return reasons for every product selling here.
“Size issue”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
23 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Unicorn Costume questions
Answered from the same tracked data.









