Underdog Glasses

Shoppers searched for this 96K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved +35.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $54K a year.

Searches, last 12 months

96K

Growth, 90 days vs prior 90

+35.9%

Conversion, latest week

1.8%

Market size, estimated

$54Ka year

Top search term

underdog glasses50K searches a year

Listings sell for $30.32 on average, from $12.93 to $69.76. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $30.32 that is $0 to $3K a year per listing.

Average price

$30.32inside the $15 to $100 sweet spot

Price range

$12.93–$69.76

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

4.4%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.9% of listings are out of stock. The average listing ranks #710 within Sunglasses & Eyewear Accessories. It carries 714 reviews at 4.01 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

2.9%

Average rank

#710in Sunglasses & Eyewear Accessories

Average rating

4.01 starsAmazon United States average 4.42 stars

Average reviews

714per listing

Listings tracked

19

8 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months

8

Successful launches

3Amazon's first-year sales bar

Average brand age

48 months