uncw apparel
Skip itA small market ($20K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$24.14avg listing price — sweet spot $15–$100
Returns
Great1.4%return rate — above 5% kills the launch gate
Price range
Great$9.73–$47.27cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good44%top-5 click share — leaders hold, buyers still browse
Review moat
Good790.96avg incumbent reviews — the moat a new listing must climb
Growth
Good+38.1%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay90%top-5 brand share — brands hold most of the demand
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale
Market size
Bad$20K$20K/yr · 79K searches
According to Flapen's Amazon United States niche tracking, uncw apparel is a $20K/yr Amazon United States market (79K searches/yr). The top 5 brands hold 90% of demand. Demand peaks in Apr–May. Verdict: Skip it — 48/100.
Data updated Jul 20, 2026 · scored weekly · How we score niches
uncw apparel market data
- Units sold / yr
- 2K–2K
- avg 0–100/product
- Revenue / yr
- $36K–$48K
- units × avg price
- Conversion rate
- 1.1%
- Avg BSR
- #26,132
- Page quality
- 0%
- Prime
- 62%
- Sponsored
- 87%
- Out of stock
- 3.6%
- Avg brand age
- 53 months
- Avg seller age
- 196 days
Competition & brand share
The top 5 products take 44% of clicks — established leaders, but buyers still shop beyond them.Brands
12 falling
Sellers
13
Top-5 brand share
90%
Top 20: 100%
Top-5 click share
44%
Top 20: 74%
Open market
6%
- UGP Campus Apparel51%
- CreateMyTee18%
- College Fever8%
- License Champs7%
- Sport Your Gear6%
- Desert Cactus4%
- Open — no brand owns it (6 brands, 6%)
Demand & seasonality
Weekly Amazon search volume, last 62 weeks — +38.1% search growth over the last 90 days.Peak months: Apr, May · busiest ÷ quietest = 3.4×
Top uncw apparel search terms
- uncw22K/yr
- uncw apparel22K/yr
- uncw shirt8K/yr
- unc wilmington merchandise6K/yr
- uncw merch9K/yr
- unc wilmington apparel6K/yr
- uncw sweatshirt6K/yr
Top uncw apparel products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
UGP Campus Apparel AS03 - UNC Wilmington Seahawks Arch Logo T Shirt - 2X-Large - White
UGP Campus Apparel$25.514.6★4,117 rev
UGP Campus Apparel AS03 - UNC Wilmington Seahawks Arch Logo T Shirt - Large - White
UGP Campus Apparel$24.994.6★4,117 rev
UGP Campus Apparel AS03 - UNC Wilmington Seahawks Arch Logo T Shirt - Medium - White
UGP Campus Apparel$23.514.6★4,117 rev
CreateMyTee UNCW Seahawks Logo Pride Short Sleeve T-Shirt (Large) Navy
CreateMyTee$20.804.6★63 rev
UGP Campus Apparel AS03 - UNC Wilmington Seahawks Arch Logo T Shirt - 3X-Large - White
UGP Campus Apparel$23.604.6★4,117 rev
Newest
by launch date
North Carolina Wilmington Seahawks | NCAA UNC | PPNCW010 Stainless Steel Insulated Tumbler
License Champs$28.232 rev
UNCW Seahawks Apparel Sports Fan T-Shirt
College Fever$21.7111 rev
UNCW Seahawks T Shirts for Men and Women College Sports Fan Tees Apparel
College Fever$21.733 rev
North Carolina Wilmington Seahawks | NCAA UNC | PPNCW010 Tote Bag
License Champs$21.910 rev
Sport Your Gear UNC Wilmington Seahawks Officially Licensed Distressed Retro Short Sleeve T-Shirt Game Day Tee Spirit Wear Fan Gear Apparel (Athletic Heather - Large)
Sport Your Gear$28.111,600 rev
Trending
90-day click momentumUGP Campus Apparel AS03 - UNC Wilmington Seahawks Arch Logo T Shirt - 2X-Large - White
UGP Campus Apparel$25.514.6★
North Carolina Wilmington Seahawks | NCAA UNC | PPNCW010 Tote Bag
License Champs$21.910.0★
CreateMyTee | UNCW Logo One Color T-Shirt | (Navy Medium)
CreateMyTee$20.864.7★
UGP Campus Apparel AS03 - UNC Wilmington Seahawks Arch Logo T Shirt - 3X-Large - White
UGP Campus Apparel$23.604.6★
UGP Campus Apparel AS03 - UNC Wilmington Seahawks Arch Logo T Shirt - Medium - White
UGP Campus Apparel$23.514.6★
What buyers say about uncw apparel
What buyers praise and complain about, mined from review topics.What buyers love
“The t-shirt quality is fine”
“As described”
“Easy to Peel”
“Sized right”
What buyers complain about
“T-shirt isnt the best quality”
“Definitely not worth the price”
“the screen printing is already peeling off”
Top return reasons
Common questions
- Is uncw apparel profitable to sell on Amazon United States?
- The niche generates $20K/yr across 52 tracked products. 90-day search growth is +38.1%. Flapen's verdict: Skip it (48/100).
- How competitive is the uncw apparel niche?
- 12 brands and 13 sellers compete. The top 5 products take 44% of clicks and top 5 brands hold 90% of demand.
- What do buyers complain about in uncw apparel?
- Top complaints mined from reviews: Quality-Overall, Value For Money, Print Quality. The return rate is 1.4%.
- When does demand for uncw apparel peak?
- Demand peaks in Apr–May; the busiest month runs 3.4× the quietest.
- What does it cost to enter the uncw apparel niche?
- Listings span $9.73–$47.27; the average listing price is $24.14 (sweet spot $15–$100). The average incumbent carries 791 reviews — the moat a new listing must climb.