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36

unc hoodie

Skip it

Soft demand (-68.0% this quarter) — this niche doesn't clear our bar today.

Market size 6Growth 0Conversion 6Competition 80Returns 15Price range 88Avg price 95Brand share 62Review moat 78Quality gap 19

Avg price

Incredible$38.30

avg listing price — sweet spot $15–$100

Price range

Great$12.49–$106.08

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Great35%

top-5 click share — an open shelf

Review moat

Great449.85

avg incumbent reviews — the moat a new listing must climb

Brand share

Good68%

top-5 brand share — brands hold most of the demand

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Returns

Bad7.9%

return rate — above 5% kills the launch gate

Market size

Bad$26K

$26K/yr · 132K searches

Conversion

Bad0.5%

search→purchase rate — share of searches ending in a sale

Growth

Bad-68.0%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, unc hoodie is a $26K/yr Amazon United States market (132K searches/yr). The top 5 brands hold 68% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 36/100.

Data updated Jul 21, 2026 · scored weekly · How we score niches

unc hoodie market data

Units sold / yr
1K–2K
avg 0–100/product
Revenue / yr
$48K–$57K
units × avg price
Conversion rate
0.5%
Avg BSR
#49,649
Page quality
0%
Prime
63%
Sponsored
67%
Out of stock
3.8%
Avg brand age
46 months
Avg seller age
190 days

Competition & brand share

Clicks spread well past the top 5 (35% combined) — an open shelf where new products get seen.

Brands

28 rising

Sellers

40

Top-5 brand share

68%

Top 20: 95%

Top-5 click share

35%

Top 20: 74%

Open market

29%

  • CUSTOMI30%
  • Classic Teaze12%
  • Wes and Willy10%
  • Retro North Carolina Designs - Carolina Souvenirs10%
  • Vintage Carolina Apparel Co.6%
  • Anticonstruct3%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -68.0% search growth over the last 90 days.
15K10KSpike '24Holiday '24Prime Day '25Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 14.7×

Top unc hoodie search terms

  • unc sweatshirt20K/yr
  • north carolina sweatshirt19K/yr
  • unc hoodie22K/yr
  • north carolina hoodie16K/yr
  • unc chapel hill sweatshirt4K/yr
  • carolina hoodie5K/yr
  • carolina sweatshirt5K/yr
  • unc sweatshirt women6K/yr
  • unc sweatshirts for men6K/yr
  • tar heels hoodie4K/yr
All search terms

Top unc hoodie products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$7716%$2K9%$2K12%$3K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about unc hoodie

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall20%

“fits as it was advertised”

Comfort-Overall14%

“Very comfy”

Quality-Overall13%

“Good Quality Sweatshirt”

Material Quality9%

“Love the material”

Color8%

“Amazing color”

Value For Money7%

“Great value for money”

Soft Feel6%

“Nice quality and soft”

Weight Light5%

“Lightweight”

Storage Capacity3%

“Large capacity for just about anything you want to carry”

Thickness3%

“Thick and comfy”

What buyers complain about

Size-Overall25%

“Runs small”

Thickness15%

“Thin”

Quality-Overall15%

“Poor quality,”

Material Quality10%

“I think I sent this product back or gave to good will - did not like the material”

Arm Fit5%

“Only thing is that is shorter on his arms”

Color3%

“Color was off”

Shrinkage Resistance3%

“Did shrink in dryer”

Drying Time3%

“I would dry on low heat to hang dry as it does shrink a bit”

Top return reasons

Size-Overall53%
Color11%
Material Quality7%
Waist Fit4%
Sleeve Fit4%
Advertised Vs Actual Product3%
Length3%
Thin2%
Quality-Overall2%
Chest Fit2%

Common questions

Is unc hoodie profitable to sell on Amazon United States?
The niche generates $26K/yr across 52 tracked products. 0 of 7 products launched in the last 360 days are still selling. 90-day search growth is -68.0%. Flapen's verdict: Skip it (36/100).
How competitive is the unc hoodie niche?
28 brands and 40 sellers compete. The top 5 products take 35% of clicks and top 5 brands hold 68% of demand.
What do buyers complain about in unc hoodie?
Top complaints mined from reviews: Size-Overall, Thickness, Quality-Overall. The return rate is 7.9% — above our launch gate.
When does demand for unc hoodie peak?
Demand peaks in Nov–Dec; the busiest month runs 14.7× the quietest.
What does it cost to enter the unc hoodie niche?
Listings span $12.49–$106.08; the average listing price is $38.30 (sweet spot $15–$100). The average incumbent carries 450 reviews — the moat a new listing must climb.