Is umbrella bag profitable to sell on Amazon United States?

The niche generates $65K/yr across 44 tracked products. 1 of 5 products launched in the last 360 days are still selling. 90-day search growth is +28.3%. Flapen's verdict: Worth a look (60/100).

How competitive is the umbrella bag niche?

32 brands and 102 sellers compete. The top 5 products take 35% of clicks and top 5 brands hold 50% of demand.

What do buyers complain about in umbrella bag?

Top complaints mined from reviews: Size-Overall, Advertised Vs Actual Product, Water Resistance. The return rate is 4.4%.

When does demand for umbrella bag peak?

Demand is steady year-round — the busiest month runs 1.6× the quietest.

What does it cost to enter the umbrella bag niche?

Listings span $4.80–$103.01; the average listing price is $22.85 (sweet spot $15–$100). The average incumbent carries 93 reviews — the moat a new listing must climb.

umbrella bag

Worth a look

Shows a thin review moat (93 avg reviews), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Review moat

Incredible92.57

avg incumbent reviews — the moat a new listing must climb

Avg price

Incredible$22.85

avg listing price — sweet spot $15–$100

Brand share

Great50%

top-5 brand share — no brand owns this niche

Price range

Great$4.80–$103.01

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Great35%

top-5 click share — an open shelf

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Growth

Good+28.3%

90-day search growth — must beat 0% to launch

Conversion

Okay3.6%

search→purchase rate — share of searches ending in a sale

Returns

Okay4.4%

return rate — above 5% kills the launch gate

Market size

Bad$65K

$65K/yr · 78K searches

Signals No Dominant Brand

According to Flapen's Amazon United States niche tracking, umbrella bag is a $65K/yr Amazon United States market (78K searches/yr). The top 5 brands hold 50% of demand. Verdict: Worth a look — 60/100.

Data updated Jul 11, 2026 · scored weekly · How we score niches

umbrella bag market data

Units sold / yr: 5K–6K; avg 100–250/product
Revenue / yr: $114K–$137K; units × avg price
Conversion rate: 3.6%
Avg BSR: #4,639
Page quality: 0%
Prime: 95%
Sponsored: 80%
Out of stock: 7.7%
Avg brand age: 37 months
Avg seller age: 184 days

Competition & brand share

Clicks spread well past the top 5 (35% combined) — an open shelf where new products get seen.

Brands

32 falling

Sellers

102

Top-5 brand share

50%

Top 20: 90%

Top-5 click share

35%

Top 20: 77%

Open market

44%

EUCATUS BEST PRODUCTS & GIFTS19%
HARFINGTON13%
Montex6%
Mozeat Lens6%
MLLiGAC6%
Cosmos6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +28.3% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.6×

Open Trend

Top umbrella bag search terms

umbrella bag26K/yr +17.1%2.9% conv.
umbrella bags15K/yr +32.4%9.4% conv.
umbrella sleeve12K/yr +105.9%1.9% conv.
umbrella bags disposable11K/yr +1.7%9.2% conv.
umbrella case8K/yr +17.9%1.0% conv.
wet umbrella bags6K/yr +8.3%4.7% conv.

All search terms

Top umbrella bag products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Heavy Duty Universal Fit Umbrella Rain Bags 100 Pk. Big Covers for Wet Umbrellas. Large Disposable Clear Plastic Sleeves Keep Church or Lobby Floors Dry. Perfect Refill for Any Bag Stand or Holder.

EUCATUS BEST PRODUCTS & GIFTS$20.474.5★281 rev

HARFINGTON Wet Umbrellas Bag 12 3/5x4 Superfine Fiber Reversible Umbrellas Sleeve Cover Portable Waterproof Case for Storage Carry Travel Home Outdoor Black

HARFINGTON$6.754.5★52 rev

Mozeat Lens 6 Pcs Umbrella Bags Wet Umbrella Cases Clear Umbrella Cover Wet Umbrella Bags Folding Umbrella Storage Bag Waterproof Travel Umbrellas Sleeves with Drawstring

Mozeat Lens$5.644.3★68 rev

MLLiGAC Wet Umbrella Bag Stand with 400 Bags Dual Size Disposable Bags

MLLiGAC$55.804.9★13 rev

100 Pcs Umbrella Bags Clear Plastic Umbrellas Rain Bag Disposable Disposable Waterproof Umbrella Cover Replacement Refills

Bruislard$8.224.1★17 rev

Newest

by launch date

50PCS Clear Plastic Umbrellas Rain Bag 27 Umbrella Plastic Bags- Wet Umbrella Covers Disposable Waterproof Umbrella Cover Replacement Refills Clear Disposable Wet Umbrella Bags Replacement

Asofelk$6.964 rev

7mo ago

Dual-Sided Wet Umbrella Sleeve - Waterproof Oxford Fabric & Super Absorbent Microfiber Portable Carry Pouch for Travel & Commute Fits Most Umbrellas Leak-Proof Zipper

Btolin$4.8015 rev

9mo ago

MLLiGAC Wet Umbrella Bag Stand with 400 Bags Dual Size Disposable Bags

MLLiGAC$55.8013 rev

11mo ago

letsinstyle 3Pcs 5.1 x 17.7 Inches Umbrella Bag Oxford Cloth Travel Umbrellas Storage Pouches Black Wet Umbrellas Cases for Storage Carry Travel Home Outdoor

letsinstyle$9.343 rev

1y ago

100 Pcs Umbrella Bags Clear Plastic Umbrellas Rain Bag Disposable Disposable Waterproof Umbrella Cover Replacement Refills

Bruislard$8.2217 rev

1y ago

What buyers say about umbrella bag

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall15%

“Perfect size”

Advertised Vs Actual Product14%

“As advertised”

Durability11%

“It was durable”

Quality-Overall10%

“The pouch is made well and the zipper opens and closes easily”

Value For Money7%

“Great value for the money”

Water Resistance6%

“Its a nice umbrella holder with some material that absorbs the water”

Ease Of Use6%

“ease of use”

Strength6%

“Sturdy”

Moist/Dry6%

“Holds the bags for easy use to cover wet umbrellas”

Material Quality5%

“The fabric is thick and sturdy and kept the umbrella from leaking while I was indoors”

What buyers complain about

Size-Overall38%

“Short”

Advertised Vs Actual Product13%

“False advertising”

Water Resistance13%

“Not waterproof”

Functionality-Overall6%

“Didn't work for me”

Durability6%

“Product ripped on first use”

Thickness6%

“Thin”

Quality-Overall6%

“Awful quality”

Top return reasons

Size-Overall65%

Advertised Vs Actual Product6%

Defective Material/Parts5%

Functionality-Overall5%

Color4%

Assembly/Installation2%

Thin2%

Value For Money2%

Quality-Overall1%

Material Quality1%

Common questions

Is umbrella bag profitable to sell on Amazon United States?: The niche generates $65K/yr across 44 tracked products. 1 of 5 products launched in the last 360 days are still selling. 90-day search growth is +28.3%. Flapen's verdict: Worth a look (60/100).
How competitive is the umbrella bag niche?: 32 brands and 102 sellers compete. The top 5 products take 35% of clicks and top 5 brands hold 50% of demand.
What do buyers complain about in umbrella bag?: Top complaints mined from reviews: Size-Overall, Advertised Vs Actual Product, Water Resistance. The return rate is 4.4%.
When does demand for umbrella bag peak?: Demand is steady year-round — the busiest month runs 1.6× the quietest.
What does it cost to enter the umbrella bag niche?: Listings span $4.80–$103.01; the average listing price is $22.85 (sweet spot $15–$100). The average incumbent carries 93 reviews — the moat a new listing must climb.