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Ugs for Womens

Fail

Demand is soft, at -84.5% this quarter, so Ugs for Womens is a Fail.

Flapen Score
28
28 / 100
Ranks 16,160 of 16,930 Clothing, Shoes & Jewelry niches · −17 vs the category median of 45
Market size
$94K/yr423K searches / yr
90-day growth
-84.5%search demand this quarter
Competition
38%top-5 click share · 11 brands · 61 sellers

Flapen Score

Ugs for Womens against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Ugs for Womens is stronger. Inside it, weaker.

28Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Ugs for Womens market on Amazon at a glance

Shoppers on Amazon United States searched for Ugs for Womens 423K times last year and spent an estimated $94K. The top 5 brands take 88% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 28 out of 100, a Fail.

01 · Demand

An estimated 0.2% of those searches ended in a purchase.

Shoppers searched for this 423K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved -84.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $94K a year.

Searches, last 12 months
423K
Growth, 90 days vs prior 90
-84.5%
Conversion, latest week
0.2%
Market size, estimated
$94Ka year
Peak month
November79.9× the quietest month
Top search term
uggs on sale184K searches a year

02 · Price

A sale here is worth $96.72.

Listings sell for $96.72 on average, from $14.08 to $187.02. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $96.72 that is $0 to $10K a year per listing.

Average price
$96.72inside the $15 to $100 sweet spot
Price range
$14.08–$187.02
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
$0–$10K
Returns
13.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

78% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 5.2% of listings are out of stock. The average listing ranks #585 within Slippers. It carries 3,704 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings
78%
Prime listings
98%
Out of stock, average day
5.2%
Average rank
#585in Slippers
Average rating
4.59 starsAmazon United States average 4.42 stars
Average reviews
3,704per listing
Listings tracked
45

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
45 months

Products

Top Ugs for Womens products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 38% of clicks. An open shelf where new products get seen.

Brands

11 rising

Sellers

61

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

38%

Top 20: 72%

Open market

9%

  • Brand 153%
  • Brand 216%
  • Brand 38%
  • Brand 46%
  • Brand 55%
  • Brand 63%
  • Open — no brand owns it (5 brands, 9%)

Demand

Ugs for Womens search demand

Weekly searches over the year, seasonality beneath. Pick a range.

125K75KPrime Day '25Spike '25Black Friday '25Spike '26AprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 79.9×

Search terms

Top Ugs for Womens search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • uggs on sale184K/yr
  • uggs clearance sale34K/yr
  • ugs for womens89K/yr
  • tasmans11K/yr
  • uggs sale17K/yr
  • yggs8K/yr
  • ugg 70 off sale46K/yr
  • uhgs4K/yr
  • womens tasman slippers11K/yr
  • womens tasman4K/yr

Reviews and returns

What reviews say buyers love and hate about Ugs for Womens

We read the reviews and the return reasons for every product selling here.

37%of positive reviews mention “Comfort-Overall”
25%of negative reviews mention “Size-Overall”
13.2%of orders come back
“Running small”
A buyer, on “Size-Overall”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Ugs for Womens questions

Answered from the same tracked data.