Uggs Boots for Women
FailDemand is soft, at -78.2% this quarter, so Uggs Boots for Women is a Fail.
- Flapen Score
- 43 / 100Ranks 9,936 of 16,930 Clothing, Shoes & Jewelry niches · −2 vs the category median of 4543
- Market size
- $715K/yr9.5M searches / yr
- 90-day growth
- -78.2%search demand this quarter
- Competition
- 17%top-5 click share · 18 brands · 79 sellers
Flapen Score
Uggs Boots for Women against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Uggs Boots for Women is stronger. Inside it, weaker.
Market
The Uggs Boots for Women market on Amazon at a glance
Shoppers on Amazon United States searched for Uggs Boots for Women 9.5M times last year and spent an estimated $715K. The top 5 brands take 90% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 43 out of 100, a Fail.
01 · Demand
An estimated 0.1% of those searches ended in a purchase.
Shoppers searched for this 9.5M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved -78.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $715K a year.
- Searches, last 12 months
- 9.5M
- Growth, 90 days vs prior 90
- -78.2%
- Conversion, latest week
- 0.1%
- Market size, estimated
- $715Ka year
- Peak month
- December32.7× the quietest month
- Top search term
- project cloud shoes for women1.1M searches a year
02 · Price
A sale here is worth $68.26.
Listings sell for $68.26 on average, from $14.13 to $215.54. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 100 to 250 of them. At $68.26 that is $7K to $17K a year per listing.
- Average price
- $68.26inside the $15 to $100 sweet spot
- Price range
- $14.13–$215.54
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 20K–25K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $7K–$17K
- Returns
- 13.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
85% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 11.3% of listings are out of stock. The average listing ranks #154 within Boots. It carries 2,557 reviews at 4.35 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 85%
- Prime listings
- 98%
- Out of stock, average day
- 11.3%
- Average rank
- #154in Boots
- Average rating
- 4.35 starsAmazon United States average 4.42 stars
- Average reviews
- 2,557per listing
- Listings tracked
- 132
04 · Newcomers
18 of last year's 31 launches cleared the first-year sales bar.
31 products launched here in the last 12 months. 18 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.
- Launched, last 12 months
- 31
- Successful launches
- 18Amazon's first-year sales bar
- Average brand age
- 38 months
Products
Top Uggs Boots for Women products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 17% of clicks. An open shelf where new products get seen.
Brands
18 falling
Sellers
79
Top-5 brand share
90%
Top 20: 100%
Top-5 click share
17%
Top 20: 39%
Open market
9%
- Brand 151%
- Brand 224%
- Brand 37%
- Brand 46%
- Brand 52%
- Brand 62%
- Open — no brand owns it (12 brands, 9%)
Demand
Uggs Boots for Women search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Nov, Dec · busiest ÷ quietest = 32.7×
Search terms
Top Uggs Boots for Women search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- project cloud shoes for women1.1M/yr
- ugg boots1.8M/yr
- ugg boots for women2.6M/yr
- koolaburra by ugg197K/yr
- uggs boots387K/yr
- uggs boots for women559K/yr
- platform uggs323K/yr
- pink uggs191K/yr
- ugg platform167K/yr
- koolaburra by ugg womens749K/yr
Reviews and returns
What reviews say buyers love and hate about Uggs Boots for Women
We read the reviews and the return reasons for every product selling here.
“Size down”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Uggs Boots for Women questions
Answered from the same tracked data.









