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tyler durden jacket

Skip it

Weak search conversion (0.4%) — this niche doesn't clear our bar today.

Market size 5Growth 22Conversion 4Competition 78Returns 7Price range 59Avg price 85Brand share 93Review moat 79Quality gap 77

Brand share

Great42%

top-5 brand share — no brand owns this niche

Avg price

Great$71.39

avg listing price — sweet spot $15–$100

Review moat

Great420.68

avg incumbent reviews — the moat a new listing must climb

Competition

Great37%

top-5 click share — an open shelf

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Price range

Good$15.45–$158.43

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Bad-6.8%

90-day search growth — must beat 0% to launch

Returns

Bad10.1%

return rate — above 5% kills the launch gate

Market size

Bad$21K

$21K/yr · 82K searches

Conversion

Bad0.4%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon United States niche tracking, tyler durden jacket is a $21K/yr Amazon United States market (82K searches/yr). The top 5 brands hold 42% of demand. Verdict: Skip it — 45/100.

Data updated Jul 20, 2026 · scored weekly · How we score niches

tyler durden jacket market data

Units sold / yr
250–500
avg 0–100/product
Revenue / yr
$18K–$36K
units × avg price
Conversion rate
0.4%
Avg BSR
#1,547
Page quality
0%
Prime
63%
Sponsored
63%
Out of stock
28.2%
Avg brand age
49 months
Avg seller age
192 days

Competition & brand share

Clicks spread well past the top 5 (37% combined) — an open shelf where new products get seen.

Brands

27 rising

Sellers

33

Top-5 brand share

42%

Top 20: 91%

Top-5 click share

37%

Top 20: 80%

Open market

52%

  • Fairylinks11%
  • ASVP Shop9%
  • SpazeUp8%
  • Tzraboom7%
  • HOOD CREW6%
  • NOVACOS6%

Demand

Weekly Amazon search volume, last 37 weeks — -6.8% search growth over the last 90 days.
18K13KSpike '26Prime Day '26Nov '25Dec '25Jan '26Mar '26Apr '26May '26

Top tyler durden jacket products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$6186%$1K9%$2K12%$2K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)3 products missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about tyler durden jacket

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall27%

“Good quality”

Size-Overall26%

“Fits good”

Comfort-Overall18%

“Very comfortable”

Value For Money13%

“Very good for the price”

Color5%

“Very good color accuracy”

Weight Light3%

“lightweight”

Zipper Quality3%

“Multiple zip pockets secure essentials securely”

Weather Proof2%

“Nice for spring”

Weight Heavy2%

“Weight is perfect”

Strength2%

“Very sturdy”

What buyers complain about

Smell100%

“Got jacket today open it smelled like bad Cologne and gas and a jacket looked too small”

Top return reasons

Size-Overall58%
Sleeve Fit6%
Material Quality5%
Color5%
Shoulder Fit4%
Chest Fit3%
Advertised Vs Actual Product3%
Quality-Overall2%
Arm Fit2%
Thin1%

Common questions

Is tyler durden jacket profitable to sell on Amazon United States?
The niche generates $21K/yr across 38 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is -6.8%. Flapen's verdict: Skip it (45/100).
How competitive is the tyler durden jacket niche?
27 brands and 33 sellers compete. The top 5 products take 37% of clicks and top 5 brands hold 42% of demand.
What do buyers complain about in tyler durden jacket?
Top complaints mined from reviews: Smell. The return rate is 10.1% — above our launch gate.
What does it cost to enter the tyler durden jacket niche?
Listings span $15.45–$158.43; the average listing price is $71.39 (sweet spot $15–$100). The average incumbent carries 421 reviews — the moat a new listing must climb.