Tyler Durden Jacket

Shoppers searched for this 82K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -6.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $21K a year.

Searches, last 12 months

82K

Growth, 90 days vs prior 90

-6.8%

Conversion, latest week

0.4%

Market size, estimated

$21Ka year

Top search term

tyler durden jacket69K searches a year

Listings sell for $71.39 on average, from $15.45 to $158.43. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $71.39 that is $0 to $7K a year per listing.

Average price

$71.39inside the $15 to $100 sweet spot

Price range

$15.45–$158.43

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

250–500

Units per listing a year

0–100

Revenue per listing a year

$0–$7K

Returns

10.1%of orders · Amazon United States median 2.1%

63% of listings pay for placement with sponsored ads. 63% ship with Prime. On an average day, 28.2% of listings are out of stock. The average listing ranks #1,547 within Jackets & Coats. It carries 421 reviews at 4.27 stars, so a new listing needs social proof before a better product.

Sponsored listings

63%

Prime listings

63%

Out of stock, average day

28.2%

Average rank

#1,547in Jackets & Coats

Average rating

4.27 starsAmazon United States average 4.42 stars

Average reviews

421per listing

Listings tracked

38

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

0Amazon's first-year sales bar

Average brand age

49 months