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Two Wild Birthday Decorations Girl

Fail

Shoppers spend an estimated $51K a year here, so Two Wild Birthday Decorations Girl is a Fail.

Flapen Score
39
39 / 100
Ranks 12,642 of 16,930 Clothing, Shoes & Jewelry niches · −6 vs the category median of 45
Market size
$51K/yr225K searches / yr
90-day growth
-6.8%search demand this quarter
Competition
60%top-5 click share · 16 brands · 19 sellers

Flapen Score

Two Wild Birthday Decorations Girl against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Two Wild Birthday Decorations Girl is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Two Wild Birthday Decorations Girl market on Amazon at a glance

Shoppers on Amazon United States searched for Two Wild Birthday Decorations Girl 225K times last year and spent an estimated $51K. The top 5 brands take 63% of clicks. Demand peaks in Jan–Jul–Aug. Flapen scores it 39 out of 100, a Fail.

01 · Demand

An estimated 1.1% of those searches ended in a purchase.

Shoppers searched for this 225K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved -6.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $51K a year.

Searches, last 12 months
225K
Growth, 90 days vs prior 90
-6.8%
Conversion, latest week
1.1%
Market size, estimated
$51Ka year
Peak month
August2.1× the quietest month
Top search term
two wild birthday decorations girl108K searches a year

02 · Price

A sale here is worth $20.62.

Listings sell for $20.62 on average, from $7.12 to $35.24. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $20.62 that is $0 to $2K a year per listing.

Average price
$20.62inside the $15 to $100 sweet spot
Price range
$7.12–$35.24
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
2.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.5% of listings are out of stock. The average listing ranks #2,757 within Baby Girls. It carries 341 reviews at 4.68 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
6.5%
Average rank
#2,757in Baby Girls
Average rating
4.68 starsAmazon United States average 4.42 stars
Average reviews
341per listing
Listings tracked
20

04 · Newcomers

0 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
30 months

Products

Top Two Wild Birthday Decorations Girl products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 60% of clicks. Leaders hold, but buyers still shop past them.

Brands

16 falling

Sellers

19

Top-5 brand share

63%

Top 20: 100%

Top-5 click share

60%

Top 20: 100%

Open market

32%

  • Brand 132%
  • Brand 210%
  • Brand 39%
  • Brand 46%
  • Brand 55%
  • Brand 65%

Demand

Two Wild Birthday Decorations Girl search demand

Weekly searches over the year, seasonality beneath. Pick a range.

8K6KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Jul, Aug · busiest ÷ quietest = 2.1×

Search terms

Top Two Wild Birthday Decorations Girl search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • two wild birthday decorations girl108K/yr
  • born two be wild birthday decorations girl31K/yr
  • two wild28K/yr
  • two wild birthday decorations17K/yr
  • 2 wild birthday decorations girl11K/yr
  • born two be wild10K/yr
  • born to be wild birthday decorations7K/yr
  • two wild birthday8K/yr
  • born 2 be wild birthday girl5K/yr

Reviews and returns

What reviews say buyers love and hate about Two Wild Birthday Decorations Girl

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Quality-Overall”
22%of negative reviews mention “Inflation/Deflation”
2.9%of orders come back
“But 2 of those started deflating the day of”
A buyer, on “Inflation/Deflation”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Two Wild Birthday Decorations Girl questions

Answered from the same tracked data.