Tutu

Shoppers searched for this 3.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved +0.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $661K a year.

Searches, last 12 months

3.2M

Growth, 90 days vs prior 90

+0.0%

Conversion, latest week

1.7%

Market size, estimated

$661Ka year

Peak month

October12.2× the quietest month

Top search term

tutu662K searches a year

Listings sell for $12.13 on average, from $6.77 to $26.43. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 1,250 to 1,500 of them. At $12.13 that is $15K to $18K a year per listing.

Average price

$12.13under the $15 to $100 sweet spot

Price range

$6.77–$26.43

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

60K–80K

Units per listing a year

1,250–1,500

Revenue per listing a year

$15K–$18K

Returns

8.6%of orders · Amazon United States median 2.1%

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #2,139 within Bottoms. It carries 2,251 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#2,139in Bottoms

Average rating

4.40 starsAmazon United States average 4.42 stars

Average reviews

2,251per listing

Listings tracked

45

6 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

2Amazon's first-year sales bar

Average brand age

38 months