Turtleneck Compression Shirt

Shoppers searched for this 694K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -42.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $126K a year.

Searches, last 12 months

694K

Growth, 90 days vs prior 90

-42.6%

Conversion, latest week

0.7%

Market size, estimated

$126Ka year

Top search term

turtle neck compression shirt70K searches a year

Listings sell for $26.37 on average, from $10.46 to $44.82. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $26.37 that is $3K to $7K a year per listing.

Average price

$26.37inside the $15 to $100 sweet spot

Price range

$10.46–$44.82

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

100–250

Revenue per listing a year

$3K–$7K

Returns

6.1%of orders · Amazon United States median 2.1%

74% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.7% of listings are out of stock. The average listing ranks #275 within Active Base Layers. It carries 942 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings

74%

Prime listings

100%

Out of stock, average day

1.7%

Average rank

#275in Active Base Layers

Average rating

4.59 starsAmazon United States average 4.42 stars

Average reviews

942per listing

Listings tracked

58

26 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

26

Successful launches

3Amazon's first-year sales bar

Average brand age

46 months