Turtle Keychain
MaybeThe top 5 brands take only 34% of clicks. But shoppers spend only $34K a year here, so Turtle Keychain is a Maybe.
- Flapen Score
- 54 / 100Top 17% of 16,930 Clothing, Shoes & Jewelry niches · +9 vs the category median of 4554
- Market size
- $34K/yr181K searches / yr
- 90-day growth
- +20.8%search demand this quarter
- Competition
- 33%top-5 click share · 46 brands · 74 sellers
Flapen Score
Turtle Keychain against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Turtle Keychain is stronger. Inside it, weaker.
Market
The Turtle Keychain market on Amazon at a glance
Turtle Keychain is a $34K a year market on Amazon United States, with 181K searches a year. The top 5 brands take 34% of clicks. Demand peaks in Aug–Dec. Flapen scores it 54 out of 100, a Maybe.
01 · Demand
Demand comes close.
Shoppers search 181K times a year and 1.9% buy. Search demand moved +20.8% in 90 days, so the market is growing into its $34K a year.
- Search volume
- 181K
- Search growth, 90 days
- +20.8%
- Conversion
- 1.9%
- Market size
- $34K
02 · Money
The money is thin.
Shoppers bought 5K to 6K units at $9.91 on average, 0 to 100 per product. Units times price is $50K to $59K a year.
- Units sold
- 5K–6K
- Units per product
- 0–100
- Average price
- $9.91
- Units × price
- $50K–$59K
03 · Shelf
Brands here are young.
The average listing ranks #6,645. 98% of listings ship Prime. 88% of the shelf is sponsored, so budget for ads. The average listing is out of stock 6.8% of the time. The average brand has sold here for 26 months.
- Average BSR
- #6,645
- Prime
- 98%
- Sponsored
- 88%
- Out of stock
- 6.8%
- Average brand age
- 26 months
Products
Top Turtle Keychain products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Karma Women Enamel Keychains Womens Enamel Keychain for Gifts Purse Bag Accessories Sea Turtle
- Price
- $12.67
- Rating
- 4.6/5
- Reviews
- 56
- Age
- 4y ago

CHALA Purse Charm Key Fob keychain Decorative Accessories Mini Keychain - Turtle
- Price
- $16.70
- Rating
- 4.8/5
- Reviews
- 203
- Age
- 5y ago

Angyape Turtle Keychain Purse Bag Charms for Handbags Cute Keychains for Car Keys Heart Accessories Lucky Gifts for Women
- Price
- $8.68
- Rating
- 4.2/5
- Reviews
- 23
- Age
- 1y ago

Aenmt Cute Keychain Turtle Plush Keychain for Backpack 4.7 Inch Turtle Key Chain Purse Charm Pendant Gift for Women Light Green
- Price
- $9.81
- Rating
- 4.7/5
- Reviews
- 18
- Age
- 7mo ago

Aqua79 Blue Sea Turtle Keychain - Silver 3D Sparkling Charm Rhinestones Fashionable Stylish Metal Alloy Durable Key Ring Bling Crystal Jewelry Accessory with Clasp
- Price
- $9.98
- Rating
- 4.7/5
- Reviews
- 324
- Age
- 13y ago
Trending
90-day click momentum
VEOWOO Turtle Keychain-Tortoise Keychains with Mother and Baby Bag Charms for Women Ocean Key Chains Gifts for Animal Lovers Girls Friends Family
- Price
- $6.01
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 6mo ago

Jenmex Ocean Animal Keychain-Cute Sea Creature Bag Charms for Backpacks Purse&Keys sea turtle Keychain Ocean&Sea Life Themed Gift
- Price
- $9.94
- Rating
- 4.7/5
- Reviews
- 19
- Age
- 7mo ago

Ruth&Boaz Turtle Style Stainless Steel Strong Key Holder Key Ring Key Chain (Turtle-Stainless)
- Price
- $13.79
- Rating
- 4.7/5
- Reviews
- 258
- Age
- 9y ago

WXCYDG Sea turtle Lip Balm Holder Key Chain Lip Balm Keychain Holder with Clip
- Price
- $9.66
- Rating
- 4.8/5
- Reviews
- 354
- Age
- 1y ago

CHALA Purse Charm Key Fob keychain Decorative Accessories Mini Keychain - Turtle
- Price
- $16.70
- Rating
- 4.8/5
- Reviews
- 203
- Age
- 5y ago
Newest
by launch date
VEOWOO Turtle Keychain-Tortoise Keychains with Mother and Baby Bag Charms for Women Ocean Key Chains Gifts for Animal Lovers Girls Friends Family
- Price
- $6.01
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 6mo ago

Aenmt Cute Keychain Turtle Plush Keychain for Backpack 4.7 Inch Turtle Key Chain Purse Charm Pendant Gift for Women Light Green
- Price
- $9.81
- Rating
- 4.7/5
- Reviews
- 18
- Age
- 7mo ago

Jenmex Ocean Animal Keychain-Cute Sea Creature Bag Charms for Backpacks Purse&Keys sea turtle Keychain Ocean&Sea Life Themed Gift
- Price
- $9.94
- Rating
- 4.7/5
- Reviews
- 19
- Age
- 7mo ago

Cxulquvs Travel Turtle Keychain Turtle Gifts for Women Men Turtle Lovers Unique Sea Turtle Gifts for Women Good Luck Travel Gift Ideas Best Birthday Christmas Gift for Woman Men
- Price
- $6.98
- Rating
- 4.9/5
- Reviews
- 16
- Age
- 10mo ago

Qoncosy 10 PCS Mini Turtle Keychain Bulk Set Beach Themed Decor Handbag Charms Backpack Accessories and Ocean Themed Ideas Gifts
- Price
- $7.17
- Rating
- 4.7/5
- Reviews
- 23
- Age
- 10mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 33% of clicks. An open shelf where new products get seen.
Brands
46 falling
Sellers
74
Top-5 brand share
34%
Top 20: 73%
Top-5 click share
33%
Top 20: 67%
Open market
62%
- Karma12%
- CHALA8%
- Aenmt5%
- Angyape5%
- Amabro5%
- Qoncosy4%
Demand
Turtle Keychain search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug, Dec · busiest ÷ quietest = 1.8×
Search terms
Top Turtle Keychain search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- turtle keychain105K/yr
- sea turtle keychain24K/yr
- turtle bag charm12K/yr
- turtle key chain15K/yr
- turtle purse charm6K/yr
- turtle keychains6K/yr
- turtle plush keychain5K/yr
- sea turtle key chain5K/yr
- turtle keychain plush5K/yr
Reviews and returns
What reviews say buyers love and hate about Turtle Keychain
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
it was bigger than I thought it would be
Extremely small
Much smaller than expected
Broke after one day
broke almost immediately
feels like it won't last as long as I'd like
Cheap links
Cheaply made
Not as good quality as expected
flimsy
keychain links are weak
Its fragile and light weight
Flimsy for the price
Not worth the $
dont think its worth the price
Love
Good quality and Fun for kids
Good quality
This item was beautiful and well made
Great little thoughtful gift
Perfect for a gift
Great Gift
Great keychain
key chain
I am so impressed with this Sea Turtle Key Chain that I have to tell you if your thinking is this worth the money YES buy it
comes in a beautiful shade of green
The color was great
The colors are vibrant
Just as pictured
The product was as described
Exactly what I wanted
Return
1.0% Return rate 72% Fixable by listing
it was bigger than I thought it would be
Extremely small
Much smaller than expected
Cheap links
Cheaply made
Not as good quality as expected
Flimsy for the price
Not worth the $
dont think its worth the price
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Turtle Keychain questions
Answered from the same tracked data.









