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Turtle Earrings

Maybe

The average product has only 149 reviews. But shoppers spend an estimated $75K a year here, so Turtle Earrings is a Maybe.

Flapen Score
58
58 / 100
Top 8% of 16,930 Clothing, Shoes & Jewelry niches · +13 vs the category median of 45
Market size
$75K/yr143K searches / yr
90-day growth
+30.1%search demand this quarter
Competition
45%top-5 click share · 23 brands · 34 sellers

Flapen Score

Turtle Earrings against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Turtle Earrings is stronger. Inside it, weaker.

58Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Turtle Earrings market on Amazon at a glance

Shoppers on Amazon United States searched for Turtle Earrings 143K times last year and spent an estimated $75K. The top 5 brands take 49% of clicks. Demand peaks in Dec. Flapen scores it 58 out of 100, a Maybe.

01 · Demand

An estimated 3.0% of those searches ended in a purchase.

Shoppers searched for this 143K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.0% of those searches ended in a purchase. Searches in the last 90 days moved +30.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $75K a year.

Searches, last 12 months
143K
Growth, 90 days vs prior 90
+30.1%
Conversion, latest week
3.0%
Market size, estimated
$75Ka year
Peak month
December2.4× the quietest month
Top search term
turtle earrings66K searches a year

02 · Price

A sale here is worth $17.26.

Listings sell for $17.26 on average, from $5.88 to $61.72. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $17.26 that is $0 to $2K a year per listing.

Average price
$17.26inside the $15 to $100 sweet spot
Price range
$5.88–$61.72
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
2.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

65% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.1% of listings are out of stock. The average listing ranks #15,258 within Earrings. It carries 149 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings
65%
Prime listings
100%
Out of stock, average day
5.1%
Average rank
#15,258in Earrings
Average rating
4.49 starsAmazon United States average 4.42 stars
Average reviews
149per listing
Listings tracked
26

04 · Newcomers

0 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
34 months

Products

Top Turtle Earrings products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 45% of clicks. Leaders hold, but buyers still shop past them.

Brands

23 falling

Sellers

34

Top-5 brand share

49%

Top 20: 95%

Top-5 click share

45%

Top 20: 89%

Open market

46%

  • Brand 126%
  • Brand 26%
  • Brand 36%
  • Brand 46%
  • Brand 55%
  • Brand 64%

Demand

Turtle Earrings search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KHoliday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 2.4×

Search terms

Top Turtle Earrings search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • turtle earrings66K/yr
  • turtle earrings for women29K/yr
  • sea turtle earrings21K/yr
  • sea turtle earrings for women10K/yr
  • turtle stud earrings5K/yr
  • turtle earrings for girls7K/yr
  • sterling silver turtle earrings5K/yr

Reviews and returns

What reviews say buyers love and hate about Turtle Earrings

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Value For Money”
20%of negative reviews mention “Color”
2.1%of orders come back
“Color is off”
A buyer, on “Color”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Turtle Earrings questions

Answered from the same tracked data.