Turquoise Jewelry for Men

Shoppers searched for this 169K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved +15.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $34K a year.

Searches, last 12 months

169K

Growth, 90 days vs prior 90

+15.4%

Conversion, latest week

0.6%

Market size, estimated

$34Ka year

Peak month

December1.7× the quietest month

Top search term

turquoise jewelry for men37K searches a year

Listings sell for $32.17 on average, from $4.62 to $139.87. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $32.17 that is $0 to $3K a year per listing.

Average price

$32.17inside the $15 to $100 sweet spot

Price range

$4.62–$139.87

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

5.5%of orders · Amazon United States median 2.1%

86% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 5.4% of listings are out of stock. The average listing ranks #6,776 within Jewelry. It carries 227 reviews at 4.23 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

94%

Out of stock, average day

5.4%

Average rank

#6,776in Jewelry

Average rating

4.23 starsAmazon United States average 4.42 stars

Average reviews

227per listing

Listings tracked

78

16 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

16

Successful launches

1Amazon's first-year sales bar

Average brand age

39 months