Skip to content

Tummy Control Pants

Fail

Buyers convert on only 0.5% of searches, so Tummy Control Pants is a Fail.

Flapen Score
47
47 / 100
Top 41% of 16,930 Clothing, Shoes & Jewelry niches · +2 vs the category median of 45
Market size
$185K/yr1.5M searches / yr
90-day growth
-3.3%search demand this quarter
Competition
17%top-5 click share · 35 brands · 104 sellers

Flapen Score

Tummy Control Pants against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Tummy Control Pants is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Tummy Control Pants market on Amazon at a glance

Shoppers on Amazon United States searched for Tummy Control Pants 1.5M times last year and spent an estimated $185K. The top 5 brands take 71% of clicks. Demand peaks in Dec. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 0.5% of those searches ended in a purchase.

Shoppers searched for this 1.5M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -3.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $185K a year.

Searches, last 12 months
1.5M
Growth, 90 days vs prior 90
-3.3%
Conversion, latest week
0.5%
Market size, estimated
$185Ka year
Peak month
December1.8× the quietest month
Top search term
under armour shirts women270K searches a year

02 · Price

A sale here is worth $24.84.

Listings sell for $24.84 on average, from $4.61 to $104.79. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 0 to 100 of them. At $24.84 that is $0 to $2K a year per listing.

Average price
$24.84inside the $15 to $100 sweet spot
Price range
$4.61–$104.79
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
8.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

66% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 7.4% of listings are out of stock. The average listing ranks #895 within Active Shirts & Tees. It carries 3,935 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings
66%
Prime listings
97%
Out of stock, average day
7.4%
Average rank
#895in Active Shirts & Tees
Average rating
4.41 starsAmazon United States average 4.42 stars
Average reviews
3,935per listing
Listings tracked
116

04 · Newcomers

7 of last year's 16 launches cleared the first-year sales bar.

16 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
16
Successful launches
7Amazon's first-year sales bar
Average brand age
42 months

Products

Top Tummy Control Pants products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 17% of clicks. An open shelf where new products get seen.

Brands

35 rising

Sellers

104

Top-5 brand share

71%

Top 20: 93%

Top-5 click share

17%

Top 20: 41%

Open market

26%

  • Brand 151%
  • Brand 29%
  • Brand 35%
  • Brand 44%
  • Brand 53%
  • Brand 63%

Demand

Tummy Control Pants search demand

Weekly searches over the year, seasonality beneath. Pick a range.

60K40KPrime Day '24Spike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 1.8×

Search terms

Top Tummy Control Pants search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • under armour shirts women270K/yr
  • fabletics leggings for women301K/yr
  • womens under armour shirts106K/yr
  • alo leggings123K/yr
  • under armour leggings for women130K/yr
  • fabletics women68K/yr
  • alo leggings for women94K/yr
  • under armor shirts for women46K/yr
  • under armour womens shirts54K/yr
  • under armour leggings53K/yr

Reviews and returns

What reviews say buyers love and hate about Tummy Control Pants

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Size-Overall”
15%of negative reviews mention “Size-Overall”
8.3%of orders come back
“Too short”
A buyer, on “Size-Overall”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Tummy Control Pants questions

Answered from the same tracked data.