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Trump Pajamas

Fail

Shoppers spend an estimated $10K a year here, so Trump Pajamas is a Fail.

Flapen Score
44
44 / 100
Ranks 9,144 of 16,930 Clothing, Shoes & Jewelry niches · −1 vs the category median of 45
Market size
$10K/yr79K searches / yr
90-day growth
-35.1%search demand this quarter
Competition
33%top-5 click share · 24 brands · 25 sellers

Flapen Score

Trump Pajamas against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Trump Pajamas is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Trump Pajamas market on Amazon at a glance

Shoppers on Amazon United States searched for Trump Pajamas 79K times last year and spent an estimated $10K. The top 5 brands take 73% of clicks. Demand peaks in Nov–Dec. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 0.4% of those searches ended in a purchase.

Shoppers searched for this 79K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -35.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $10K a year.

Searches, last 12 months
79K
Growth, 90 days vs prior 90
-35.1%
Conversion, latest week
0.4%
Market size, estimated
$10Ka year
Peak month
December29.4× the quietest month
Top search term
trump pajamas16K searches a year

02 · Price

A sale here is worth $26.95.

Listings sell for $26.95 on average, from $6.73 to $41.47. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $26.95 that is $0 to $3K a year per listing.

Average price
$26.95inside the $15 to $100 sweet spot
Price range
$6.73–$41.47
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
1.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

42% of listings pay for placement with sponsored ads. 45% ship with Prime. On an average day, 9.4% of listings are out of stock. The average listing ranks #12,996 within Socks. It carries 711 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings
42%
Prime listings
45%
Out of stock, average day
9.4%
Average rank
#12,996in Socks
Average rating
4.45 starsAmazon United States average 4.42 stars
Average reviews
711per listing
Listings tracked
64

04 · Newcomers

0 of last year's 17 launches cleared the first-year sales bar.

17 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
17
Successful launches
0Amazon's first-year sales bar
Average brand age
32 months

Products

Top Trump Pajamas products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 33% of clicks. An open shelf where new products get seen.

Brands

24 falling

Sellers

25

Top-5 brand share

73%

Top 20: 99%

Top-5 click share

33%

Top 20: 67%

Open market

24%

  • Brand 150%
  • Brand 29%
  • Brand 35%
  • Brand 44%
  • Brand 54%
  • Brand 63%

Demand

Trump Pajamas search demand

Weekly searches over the year, seasonality beneath. Pick a range.

50K30KHoliday '24Spike '25Prime Day '25Holiday '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov, Dec · busiest ÷ quietest = 29.4×

Search terms

Top Trump Pajamas search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • trump pajamas16K/yr
  • trump pjs12K/yr
  • trump pajamas for women11K/yr
  • trump pants4K/yr
  • trump pjs for women4K/yr
  • trump pajamas men7K/yr
  • trump pajama pants5K/yr
  • donald trump pajamas4K/yr
  • donald trump pajamas for women2K/yr
  • trump pj pants2K/yr

Reviews and returns

What reviews say buyers love and hate about Trump Pajamas

We read the reviews and the return reasons for every product selling here.

34%of positive reviews mention “Gifting Purpose”
15%of negative reviews mention “Quality-Overall”
1.9%of orders come back
“Cheap”
A buyer, on “Quality-Overall”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Trump Pajamas questions

Answered from the same tracked data.