Skip to content

Travel Scarf

Fail

An estimated 8.6% of orders come back, so Travel Scarf is a Fail.

Flapen Score
37
37 / 100
Ranks 13,715 of 16,930 Clothing, Shoes & Jewelry niches · −8 vs the category median of 45
Market size
$181K/yr385K searches / yr
90-day growth
+21.1%search demand this quarter
Competition
67%top-5 click share · 10 brands · 14 sellers

Flapen Score

Travel Scarf against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Travel Scarf is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Travel Scarf market on Amazon at a glance

Shoppers on Amazon United States searched for Travel Scarf 385K times last year and spent an estimated $181K. The top 5 brands take 90% of clicks. Flapen scores it 37 out of 100, a Fail.

01 · Demand

An estimated 1.2% of those searches ended in a purchase.

Shoppers searched for this 385K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved +21.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $181K a year.

Searches, last 12 months
385K
Growth, 90 days vs prior 90
+21.1%
Conversion, latest week
1.2%
Market size, estimated
$181Ka year
Peak month
May1.6× the quietest month
Top search term
travel scarf94K searches a year

02 · Price

A sale here is worth $38.62.

Listings sell for $38.62 on average, from $14.87 to $66.30. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $38.62 that is $10K to $19K a year per listing.

Average price
$38.62inside the $15 to $100 sweet spot
Price range
$14.87–$66.30
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
250–500
Revenue per listing a year
$10K–$19K
Returns
8.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.0% of listings are out of stock. The average listing ranks #57 within Scarves & Wraps. It carries 2,634 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
8.0%
Average rank
#57in Scarves & Wraps
Average rating
4.62 starsAmazon United States average 4.42 stars
Average reviews
2,634per listing
Listings tracked
17

04 · Newcomers

3 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
3Amazon's first-year sales bar
Average brand age
42 months

Products

Top Travel Scarf products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 67% of clicks. Leaders hold, but buyers still shop past them.

Brands

10 falling

Sellers

14

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

67%

Top 20: 100%

Open market

7%

  • Brand 138%
  • Brand 224%
  • Brand 312%
  • Brand 48%
  • Brand 58%
  • Brand 63%
  • Open — no brand owns it (4 brands, 7%)

Demand

Travel Scarf search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KHoliday '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.6×

Search terms

Top Travel Scarf search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • travel scarf94K/yr
  • travel scarf for women airplane41K/yr
  • travel wrap35K/yr
  • travel shawl29K/yr
  • zestt travel scarf22K/yr
  • travel wrap for women28K/yr
  • travel scarf for women22K/yr
  • travel shawl wraps for women airplane18K/yr
  • dreamsoft travel scarf for women15K/yr
  • zestt organics dreamsoft travel scarf17K/yr

Reviews and returns

What reviews say buyers love and hate about Travel Scarf

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Soft Feel”
7%of negative reviews mention “Quality-Overall”
8.6%of orders come back
“Also, feels cheap”
A buyer, on “Quality-Overall”7% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Travel Scarf questions

Answered from the same tracked data.