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toy story costumes for kids

Worth a look

Shows demand growing +168.6% this quarter, but a small market ($14K/yr) keeps it on the watch list.

Market size 3Growth 97Conversion 3Competition 91Returns 23Price range 90Avg price 95Brand share 42Review moat 65Quality gap 25

Growth

Incredible+168.6%

90-day search growth — must beat 0% to launch

Avg price

Incredible$31.59

avg listing price — sweet spot $15–$100

Competition

Great24%

top-5 click share — an open shelf

Price range

Great$9.82–$97.80

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good907.83

avg incumbent reviews — the moat a new listing must climb

Brand share

Okay80%

top-5 brand share — brands hold most of the demand

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Returns

Bad5.5%

return rate — above 5% kills the launch gate

Market size

Bad$14K

$14K/yr · 208K searches

Conversion

Bad0.2%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon United States niche tracking, toy story costumes for kids is a $14K/yr Amazon United States market (208K searches/yr). The top 5 brands hold 80% of demand. Demand peaks in Aug–Sep–Oct. Verdict: Worth a look — 50/100.

Data updated Jul 8, 2026 · scored weekly · How we score niches

toy story costumes for kids market data

Units sold / yr
1K–1K
avg 0–100/product
Revenue / yr
$32K–$39K
units × avg price
Conversion rate
0.2%
Avg BSR
#5,238
Page quality
0%
Prime
86%
Sponsored
75%
Out of stock
13.9%
Avg brand age
39 months
Avg seller age
164 days

Competition & brand share

Clicks spread well past the top 5 (24% combined) — an open shelf where new products get seen.

Brands

18 falling

Sellers

68

Top-5 brand share

80%

Top 20: 100%

Top-5 click share

24%

Top 20: 57%

Open market

16%

  • Disney46%
  • Disguise12%
  • Fandom Republic10%
  • nmuauycu7%
  • GONAAP4%
  • Spirit Halloween4%
  • Open — no brand owns it (12 brands, 16%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +168.6% search growth over the last 90 days.
50K30KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug, Sep, Oct · busiest ÷ quietest = 51.4×

Top toy story costumes for kids search terms

  • toy story costumes for kids71K/yr
  • disfraz de toy story para nio14K/yr
  • toy story costume toddler24K/yr
  • toy story costume kids12K/yr
  • zurg costume14K/yr
  • toy story toddler costume17K/yr
  • toy story kids costume8K/yr
  • toddler toy story costume14K/yr
  • kids toy story costume7K/yr
  • zurg costume kids5K/yr
All search terms

Top toy story costumes for kids products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$2764%$5516%$8278%$1K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about toy story costumes for kids

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall29%

“True to size”

Quality-Overall15%

“Great quality for kids”

Comfort-Overall8%

“Comfortable”

Material Quality6%

“Good material”

Advertised Vs Actual Product5%

“Just like the photo”

Design-Overall5%

“Cute design”

Color3%

“As pictured,very bright and colorful”

Washability3%

“has held up fine through the initial wash”

Durability2%

“Very durable”

Value For Money2%

“Good for the money”

What buyers complain about

Size-Overall46%

“WAY TOO BIG”

Material Quality6%

“cheap, like it's gonna rip apart in just a few wears”

Quality-Overall6%

“too expensive for the quality”

Thickness3%

“A little pricey for a thin shirt”

Product Condition3%

“Unfortunately the product was used”

Advertised Vs Actual Product3%

“Not as described”

Durability2%

“cheap, like it's gonna rip apart in just a few wears”

Transparency1%

“it is not see through as I feared”

Shrinkage Resistance1%

“could have probably went up another size in case it shrinks when washed”

Value For Money1%

“A little pricey for a thin shirt”

Top return reasons

Size-Overall68%
Material Quality5%
Length5%
Advertised Vs Actual Product3%
Quality-Overall3%
Product Condition2%
Value For Money2%
Chest Fit2%
Sleeve Fit2%
Thin1%

Common questions

Is toy story costumes for kids profitable to sell on Amazon United States?
The niche generates $14K/yr across 77 tracked products. 11 of 18 products launched in the last 360 days are still selling. 90-day search growth is +168.6%. Flapen's verdict: Worth a look (50/100).
How competitive is the toy story costumes for kids niche?
18 brands and 68 sellers compete. The top 5 products take 24% of clicks and top 5 brands hold 80% of demand.
What do buyers complain about in toy story costumes for kids?
Top complaints mined from reviews: Size-Overall, Material Quality, Quality-Overall. The return rate is 5.5% — above our launch gate.
When does demand for toy story costumes for kids peak?
Demand peaks in Aug–Sep–Oct; the busiest month runs 51.4× the quietest.
What does it cost to enter the toy story costumes for kids niche?
Listings span $9.82–$97.80; the average listing price is $31.59 (sweet spot $15–$100). The average incumbent carries 908 reviews — the moat a new listing must climb.