Towel Robe

Shoppers searched for this 569K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -32.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $460K a year.

Searches, last 12 months

569K

Growth, 90 days vs prior 90

-32.7%

Conversion, latest week

0.9%

Market size, estimated

$460Ka year

Peak month

December2.8× the quietest month

Top search term

barefoot dreams robe318K searches a year

Listings sell for $87.98 on average, from $21.69 to $187.25. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $87.98 that is $9K to $22K a year per listing.

Average price

$87.98inside the $15 to $100 sweet spot

Price range

$21.69–$187.25

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

100–250

Revenue per listing a year

$9K–$22K

Returns

5.8%of orders · Amazon United States median 2.1%

72% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.6% of listings are out of stock. The average listing ranks #1,039 within Sleep & Lounge. It carries 1,132 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings

72%

Prime listings

100%

Out of stock, average day

0.6%

Average rank

#1,039in Sleep & Lounge

Average rating

4.62 starsAmazon United States average 4.42 stars

Average reviews

1,132per listing

Listings tracked

53

5 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

2Amazon's first-year sales bar

Average brand age

49 months