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tory burch watches for women

Skip it

Weak search conversion (0.2%) — this niche doesn't clear our bar today.

Market size 28Growth 30Conversion 2Competition 83Returns 17Price range 28Avg price 54Brand share 24Review moat 39Quality gap 27

Competition

Great32%

top-5 click share — an open shelf

Avg price

Good$162.62

avg listing price — sweet spot $15–$100

Review moat

Okay2,550.88

avg incumbent reviews — the moat a new listing must climb

Growth

Okay+4.1%

90-day search growth — must beat 0% to launch

Market size

Okay$119K

$119K/yr · 387K searches

Price range

Okay$14.75–$320.25

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Brand share

Bad90%

top-5 brand share — brand-locked demand

Returns

Bad7.1%

return rate — above 5% kills the launch gate

Conversion

Bad0.2%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon United States niche tracking, tory burch watches for women is a $119K/yr Amazon United States market (387K searches/yr). The top 5 brands hold 90% of demand. Verdict: Skip it — 34/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

tory burch watches for women market data

Units sold / yr
1K–1K
avg 0–100/product
Revenue / yr
$163K–$203K
units × avg price
Conversion rate
0.2%
Avg BSR
#721
Page quality
0%
Prime
100%
Sponsored
85%
Out of stock
8.6%
Avg brand age
47 months
Avg seller age
174 days

Competition & brand share

Clicks spread well past the top 5 (32% combined) — an open shelf where new products get seen.

Brands

15 falling

Sellers

51

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

32%

Top 20: 66%

Open market

8%

  • Fossil38%
  • Michael Kors28%
  • Tory Burch13%
  • PASCAL7%
  • SAGA4%
  • Timex2%
  • Open — no brand owns it (9 brands, 8%)

Demand

Weekly Amazon search volume, last 11 weeks — +4.1% search growth over the last 90 days.
9K7KSpike '26May '26May '26May '26May '26May '26Jun '26Jun '26Jun '26Jun '26Jul '26Jul '26

Top tory burch watches for women search terms

  • tory burch watches for women80K/yr
  • rado watches for women41K/yr
  • reloj rolex para mujer32K/yr
  • armani watches for women35K/yr
  • titan raga watches women20K/yr
  • reloj maikol kors para mujer original20K/yr
  • reloj swarovski para mujer19K/yr
  • armani exchange watches women15K/yr
  • fossil women20K/yr
  • luxury womens watches cartier rolex8K/yr
All search terms

Top tory burch watches for women products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$4K6%$7K9%$11K12%$14K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about tory burch watches for women

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall17%

“Good Quality”

Shape/Style13%

“A very elegant watch”

Size-Overall12%

“Was happy to receive this watch for my Granddaughter it fit perfect”

Value For Money6%

“reasonably priced”

Design-Overall6%

“Great build and great look”

Wrist Fit5%

“Suitable for Tiny Wrists”

Color5%

“I bought this because I love pink”

Ease Of Use4%

“Simple”

Advertised Vs Actual Product3%

“It's exactly as described”

Durability3%

“durable”

What buyers complain about

Size-Overall16%

“Was to small”

Durability13%

“ended up breaking”

Wrist Fit8%

“unfortunately too big on my wrist”

Battery Life7%

“Battery dead”

Quality-Overall6%

“it is expensive for the lowww quality”

Color6%

“The color already started changing”

Functionality-Overall4%

“Doesn't work”

Value For Money4%

“the watch looks expensive”

Stretchability/Expandability/Elasticity2%

“I wasnt expecting a stretchy band”

Strength2%

“Doesnt hold up”

Top return reasons

Wrist Fit42%
Size-Overall26%
Advertised Vs Actual Product4%
Color4%
Quality-Overall3%
Functionality-Overall3%
Value For Money2%
Length2%
Product Condition2%
Shape/Style2%

Common questions

Is tory burch watches for women profitable to sell on Amazon United States?
The niche generates $119K/yr across 60 tracked products. 4 of 8 products launched in the last 360 days are still selling. 90-day search growth is +4.1%. Flapen's verdict: Skip it (34/100).
How competitive is the tory burch watches for women niche?
15 brands and 51 sellers compete. The top 5 products take 32% of clicks and top 5 brands hold 90% of demand.
What do buyers complain about in tory burch watches for women?
Top complaints mined from reviews: Size-Overall, Durability, Wrist Fit. The return rate is 7.1% — above our launch gate.
What does it cost to enter the tory burch watches for women niche?
Listings span $14.75–$320.25; the average listing price is $162.62 (sweet spot $15–$100). The average incumbent carries 2,551 reviews — the moat a new listing must climb.