Skip to content

Top Gun Jacket

Fail

An estimated 19.1% of orders come back, so Top Gun Jacket is a Fail.

Flapen Score
42
42 / 100
Ranks 10,652 of 16,930 Clothing, Shoes & Jewelry niches · −3 vs the category median of 45
Market size
$73K/yr196K searches / yr
90-day growth
-7.3%search demand this quarter
Competition
31%top-5 click share · 26 brands · 53 sellers

Flapen Score

Top Gun Jacket against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Top Gun Jacket is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Top Gun Jacket market on Amazon at a glance

Shoppers on Amazon United States searched for Top Gun Jacket 196K times last year and spent an estimated $73K. The top 5 brands take 55% of clicks. Demand peaks in Oct–Nov. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 0.4% of those searches ended in a purchase.

Shoppers searched for this 196K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -7.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $73K a year.

Searches, last 12 months
196K
Growth, 90 days vs prior 90
-7.3%
Conversion, latest week
0.4%
Market size, estimated
$73Ka year
Peak month
October17.5× the quietest month
Top search term
top gun jacket106K searches a year

02 · Price

A sale here is worth $100.32.

Listings sell for $100.32 on average, from $15.74 to $649.77. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $100.32 that is $0 to $10K a year per listing.

Average price
$100.32above the $15 to $100 sweet spot
Price range
$15.74–$649.77
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$10K
Returns
19.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

60% of listings pay for placement with sponsored ads. 52% ship with Prime. On an average day, 11.5% of listings are out of stock. The average listing ranks #14,031 within Robes, Capes & Jackets. It carries 484 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings
60%
Prime listings
52%
Out of stock, average day
11.5%
Average rank
#14,031in Robes, Capes & Jackets
Average rating
4.34 starsAmazon United States average 4.42 stars
Average reviews
484per listing
Listings tracked
63

04 · Newcomers

0 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months
8
Successful launches
0Amazon's first-year sales bar
Average brand age
51 months

Products

Top Top Gun Jacket products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 31% of clicks. An open shelf where new products get seen.

Brands

26 rising

Sellers

53

Top-5 brand share

55%

Top 20: 96%

Top-5 click share

31%

Top 20: 68%

Open market

40%

  • Brand 122%
  • Brand 210%
  • Brand 38%
  • Brand 48%
  • Brand 58%
  • Brand 66%

Demand

Top Gun Jacket search demand

Weekly searches over the year, seasonality beneath. Pick a range.

30K20KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov · busiest ÷ quietest = 17.5×

Search terms

Top Top Gun Jacket search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • top gun jacket106K/yr
  • top gun jacket men13K/yr
  • top gun bomber jacket15K/yr
  • top gun maverick jacket8K/yr
  • maverick jacket11K/yr
  • top gun jacket women10K/yr
  • topgun jacket5K/yr
  • top gun bomber jacket women4K/yr
  • top gun leather jacket5K/yr
  • top gun bomber jacket men5K/yr

Reviews and returns

What reviews say buyers love and hate about Top Gun Jacket

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Size-Overall”
24%of negative reviews mention “Size-Overall”
19.1%of orders come back
“wrong size”
A buyer, on “Size-Overall”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

22 topics

NegativePositive

FAQ

Common Top Gun Jacket questions

Answered from the same tracked data.