Toothless Backpack

Shoppers searched for this 172K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved +77.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $59K a year.

Searches, last 12 months

172K

Growth, 90 days vs prior 90

+77.9%

Conversion, latest week

0.8%

Market size, estimated

$59Ka year

Top search term

how to train your dragon backpack91K searches a year

Listings sell for $45.07 on average, from $21.87 to $86.00. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $45.07 that is $0 to $5K a year per listing.

Average price

$45.07inside the $15 to $100 sweet spot

Price range

$21.87–$86.00

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$5K

Returns

2.9%of orders · Amazon United States median 2.1%

54% of listings pay for placement with sponsored ads. 77% ship with Prime. On an average day, 1.7% of listings are out of stock. The average listing ranks #2,055 within Backpacks. It carries 354 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings

54%

Prime listings

77%

Out of stock, average day

1.7%

Average rank

#2,055in Backpacks

Average rating

4.67 starsAmazon United States average 4.42 stars

Average reviews

354per listing

Listings tracked

13

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

3

Successful launches

1Amazon's first-year sales bar

Average brand age

30 months