Toddler Waterproof Mittens

Shoppers searched for this 310K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -97.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $19K a year.

Searches, last 12 months

310K

Growth, 90 days vs prior 90

-97.5%

Conversion, latest week

0.4%

Market size, estimated

$19Ka year

Peak month

December227.4× the quietest month

Top search term

waterproof mittens kids33K searches a year

Listings sell for $13.84 on average, from $5.78 to $44.98. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $13.84 that is $1K to $3K a year per listing.

Average price

$13.84under the $15 to $100 sweet spot

Price range

$5.78–$44.98

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

7.4%of orders · Amazon United States median 2.1%

70% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.1% of listings are out of stock. The average listing ranks #74 within Accessories. It carries 2,068 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings

70%

Prime listings

100%

Out of stock, average day

0.1%

Average rank

#74in Accessories

Average rating

4.46 starsAmazon United States average 4.42 stars

Average reviews

2,068per listing

Listings tracked

66

22 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

22

Successful launches

0Amazon's first-year sales bar

Average brand age

43 months