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Toddler Ugg Slippers

Fail

Demand is soft, at -73.1% this quarter, so Toddler Ugg Slippers is a Fail.

Flapen Score
34
34 / 100
Ranks 14,892 of 16,930 Clothing, Shoes & Jewelry niches · −11 vs the category median of 45
Market size
$41K/yr158K searches / yr
90-day growth
-73.1%search demand this quarter
Competition
23%top-5 click share · 19 brands · 56 sellers

Flapen Score

Toddler Ugg Slippers against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Toddler Ugg Slippers is stronger. Inside it, weaker.

34Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Toddler Ugg Slippers market on Amazon at a glance

Shoppers on Amazon United States searched for Toddler Ugg Slippers 158K times last year and spent an estimated $41K. The top 5 brands take 80% of clicks. Demand peaks in Jan–Oct–Nov–Dec. Flapen scores it 34 out of 100, a Fail.

01 · Demand

An estimated 0.6% of those searches ended in a purchase.

Shoppers searched for this 158K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved -73.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $41K a year.

Searches, last 12 months
158K
Growth, 90 days vs prior 90
-73.1%
Conversion, latest week
0.6%
Market size, estimated
$41Ka year
Peak month
December26.8× the quietest month
Top search term
toddler ugg slippers43K searches a year

02 · Price

A sale here is worth $46.15.

Listings sell for $46.15 on average, from $13.05 to $109.83. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $46.15 that is $0 to $5K a year per listing.

Average price
$46.15inside the $15 to $100 sweet spot
Price range
$13.05–$109.83
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
$0–$5K
Returns
15.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

72% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 10.9% of listings are out of stock. The average listing ranks #899 within Shoes. It carries 1,521 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings
72%
Prime listings
92%
Out of stock, average day
10.9%
Average rank
#899in Shoes
Average rating
4.60 starsAmazon United States average 4.42 stars
Average reviews
1,521per listing
Listings tracked
98

04 · Newcomers

2 of last year's 28 launches cleared the first-year sales bar.

28 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
28
Successful launches
2Amazon's first-year sales bar
Average brand age
37 months

Products

Top Toddler Ugg Slippers products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 10, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 23% of clicks, no more. An open shelf where new products get seen.

$0$815$2K$2K$3K1001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

19 rising

Sellers

56

Est. top-5 brand share

80%

Top 20: 100%

Est. top-5 click share

23%

Top 20: 51%

Open market

17%

  • UGG34%
  • SMajong19%
  • BEARPAW17%
  • Jessica Simpson7%
  • CIOR3%
  • Hurley3%
  • Open — no brand owns it (13 brands, 17%)

Demand

Toddler Ugg Slippers search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KPrime Day '25Spike '25Black Friday '25Holiday '25FebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 26.8×

Search terms

Top Toddler Ugg Slippers search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • toddler ugg slippers43K/yr
  • bearpaw slippers kids17K/yr
  • kids tasman16K/yr
  • ugg toddler slippers9K/yr
  • uggs kids tasman9K/yr
  • ugg slippers kids size 64K/yr
  • kids tasman uggs10K/yr
  • ugg slippers girls size 35K/yr
  • tasman kids6K/yr
  • kids bearpaw slippers6K/yr

Reviews and returns

What reviews say buyers love and hate about Toddler Ugg Slippers

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Comfort-Overall”
46%of negative reviews mention “Size-Overall”
15.4%of orders come back
“Way too tight and small”
A buyer, on “Size-Overall”46% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Toddler Ugg Slippers questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data