Toddler Socks

Shoppers searched for this 9.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.1% of those searches ended in a purchase. Searches in the last 90 days moved -18.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $3.2M a year.

Searches, last 12 months

9.0M

Growth, 90 days vs prior 90

-18.3%

Conversion, latest week

3.1%

Market size, estimated

$3.2Ma year

Peak month

November2.1× the quietest month

Top search term

baby socks2.0M searches a year

Listings sell for $11.85 on average, from $8.45 to $17.60. Amazon reports units sold in ranges. This niche sold 250K to 300K a year. The average listing sells 2,500 to 3,000 of them. At $11.85 that is $30K to $36K a year per listing.

Average price

$11.85under the $15 to $100 sweet spot

Price range

$8.45–$17.60

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

250K–300K

Units per listing a year

2,500–3,000

Revenue per listing a year

$30K–$36K

Returns

1.9%of orders · Amazon United States median 2.1%

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.1% of listings are out of stock. The average listing ranks #29 within Baby Boys. It carries 5,358 reviews at 4.72 stars, so a new listing needs social proof before a better product.

Sponsored listings

96%

Prime listings

100%

Out of stock, average day

0.1%

Average rank

#29in Baby Boys

Average rating

4.72 starsAmazon United States average 4.42 stars

Average reviews

5,358per listing

Listings tracked

71

12 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months

12

Successful launches

8Amazon's first-year sales bar

Average brand age

42 months