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Toddler Skeleton Costume

Fail

Shoppers spend an estimated $25K a year here, so Toddler Skeleton Costume is a Fail.

Flapen Score
42
42 / 100
Ranks 10,652 of 16,930 Clothing, Shoes & Jewelry niches · −3 vs the category median of 45
Market size
$25K/yr286K searches / yr
90-day growth
+59.7%search demand this quarter
Competition
59%top-5 click share · 18 brands · 22 sellers

Flapen Score

Toddler Skeleton Costume against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Toddler Skeleton Costume is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Toddler Skeleton Costume market on Amazon at a glance

Shoppers on Amazon United States searched for Toddler Skeleton Costume 286K times last year and spent an estimated $25K. The top 5 brands take 69% of clicks. Demand peaks in Sep–Oct. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 0.4% of those searches ended in a purchase.

Shoppers searched for this 286K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved +59.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $25K a year.

Searches, last 12 months
286K
Growth, 90 days vs prior 90
+59.7%
Conversion, latest week
0.4%
Market size, estimated
$25Ka year
Peak month
October262.0× the quietest month
Top search term
toddler skeleton costume74K searches a year

02 · Price

A sale here is worth $19.99.

Listings sell for $19.99 on average, from $8.99 to $36.37. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $19.99 that is $0 to $2K a year per listing.

Average price
$19.99inside the $15 to $100 sweet spot
Price range
$8.99–$36.37
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
4.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

56% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 23.3% of listings are out of stock. The average listing ranks #2,090 within Boys. It carries 1,307 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings
56%
Prime listings
88%
Out of stock, average day
23.3%
Average rank
#2,090in Boys
Average rating
4.60 starsAmazon United States average 4.42 stars
Average reviews
1,307per listing
Listings tracked
25

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
41 months

Products

Top Toddler Skeleton Costume products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.

Brands

18 falling

Sellers

22

Top-5 brand share

69%

Top 20: 100%

Top-5 click share

59%

Top 20: 94%

Open market

25%

  • Brand 127%
  • Brand 214%
  • Brand 313%
  • Brand 48%
  • Brand 57%
  • Brand 66%

Demand

Toddler Skeleton Costume search demand

Weekly searches over the year, seasonality beneath. Pick a range.

50K30KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct · busiest ÷ quietest = 262.0×

Search terms

Top Toddler Skeleton Costume search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • toddler skeleton costume74K/yr
  • skeleton costume toddler43K/yr
  • skeleton toddler costume14K/yr
  • disfraz de esqueleto para nio11K/yr
  • 4t skeleton costume5K/yr
  • skeleton costume 4t7K/yr
  • glow in the dark skeleton costume kids22K/yr
  • skeleton costume 3t6K/yr
  • 2t skeleton costume6K/yr
  • boy skeleton costume8K/yr

Reviews and returns

What reviews say buyers love and hate about Toddler Skeleton Costume

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Quality-Overall”
24%of negative reviews mention “Quality-Overall”
4.7%of orders come back
“Lack of quality control”
A buyer, on “Quality-Overall”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Toddler Skeleton Costume questions

Answered from the same tracked data.