Toddler Robe

Shoppers searched for this 2.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -39.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $330K a year.

Searches, last 12 months

2.2M

Growth, 90 days vs prior 90

-39.5%

Conversion, latest week

0.7%

Market size, estimated

$330Ka year

Peak month

December7.7× the quietest month

Top search term

toddler robe258K searches a year

Listings sell for $20.95 on average, from $8.81 to $38.48. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 100 to 250 of them. At $20.95 that is $2K to $5K a year per listing.

Average price

$20.95inside the $15 to $100 sweet spot

Price range

$8.81–$38.48

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

100–250

Revenue per listing a year

$2K–$5K

Returns

2.8%of orders · Amazon United States median 2.1%

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.2% of listings are out of stock. The average listing ranks #10 within Sleepwear & Robes. It carries 3,317 reviews at 4.71 stars, so a new listing needs social proof before a better product.

Sponsored listings

95%

Prime listings

100%

Out of stock, average day

2.2%

Average rank

#10in Sleepwear & Robes

Average rating

4.71 starsAmazon United States average 4.42 stars

Average reviews

3,317per listing

Listings tracked

59

8 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months

8

Successful launches

0Amazon's first-year sales bar

Average brand age

48 months