Toddler Plaid Shirt
FailDemand is soft, at -43.3% this quarter, so Toddler Plaid Shirt is a Fail.
- Flapen Score
- 35 / 100Ranks 14,546 of 16,930 Clothing, Shoes & Jewelry niches · −10 vs the category median of 4535
- Market size
- $21K/yr202K searches / yr
- 90-day growth
- -43.3%search demand this quarter
- Competition
- 20%top-5 click share · 34 brands · 34 sellers
Flapen Score
Toddler Plaid Shirt against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Toddler Plaid Shirt is stronger. Inside it, weaker.
Market
The Toddler Plaid Shirt market on Amazon at a glance
Shoppers on Amazon United States searched for Toddler Plaid Shirt 202K times last year and spent an estimated $21K. The top 5 brands take 73% of clicks. Flapen scores it 35 out of 100, a Fail.
01 · Demand
An estimated 0.6% of those searches ended in a purchase.
Shoppers searched for this 202K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved -43.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $21K a year.
- Searches, last 12 months
- 202K
- Growth, 90 days vs prior 90
- -43.3%
- Conversion, latest week
- 0.6%
- Market size, estimated
- $21Ka year
- Top search term
- toddler flannel shirt43K searches a year
02 · Price
A sale here is worth $16.84.
Listings sell for $16.84 on average, from $8.51 to $41.80. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $16.84 that is $0 to $2K a year per listing.
- Average price
- $16.84inside the $15 to $100 sweet spot
- Price range
- $8.51–$41.80
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 9.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 21.7% of listings are out of stock. The average listing ranks #895 within Baby Boys. It carries 1,838 reviews at 4.68 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 88%
- Prime listings
- 100%
- Out of stock, average day
- 21.7%
- Average rank
- #895in Baby Boys
- Average rating
- 4.68 starsAmazon United States average 4.42 stars
- Average reviews
- 1,838per listing
- Listings tracked
- 117
04 · Newcomers
1 of last year's 42 launches cleared the first-year sales bar.
42 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 42
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 32 months
Products
Top Toddler Plaid Shirt products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 8, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Amazon Essentials Toddler Boys Flannel Button Down Shirt Yellow Plaid 3T
- Price
- $13.01
- Rating
- 4.7/5
- Reviews
- 2,029
- Age
- 4y ago

The Childrens Place Baby Boys and Toddler Long Sleeve Plaid Flannel Button Up Shirt Terra Plaid 4 Years
- Price
- $14.85
- Rating
- 4.8/5
- Reviews
- 1,053
- Age
- 11mo ago

MAMAMI Kids Little Boys Girls Baby Long Sleeve Button Down Red Plaid Flannel Shirt Plaid Girl Boy 1-5T(2-3T Brown and Green Big Plaid)
- Price
- $19.04
- Rating
- 4.7/5
- Reviews
- 5,606
- Age
- 1y ago

Amazon Essentials x Sofia Grainge Toddler Boys Button Down Plaid Flannel Shirt Dark Emerald Green Deep Blue Plaid 3T
- Price
- $14.15
- Rating
- 4.8/5
- Reviews
- 310
- Age
- 9mo ago

The Childrens Place Baby Boys and Toddler Long Sleeve Hooded Shacket Stoneybrook Plaid 2 Years
- Price
- $18.90
- Rating
- 4.6/5
- Reviews
- 7
- Age
- 11mo ago
Trending
estimated 90-day click momentum
Balabala Boys Wrinkle Free Dress Shirts Long Sleeve Button Down Shirt Girls Plaid Shirt Formal School Uniform Shirts Green Brown
- Price
- $16.45
- Rating
- 4.6/5
- Reviews
- 43
- Age
- 9mo ago

The Childrens Place Baby Boys and Toddler Poplin Long Sleeve Button Down Shirt Pearl Blue Plaid 3 Years
- Price
- $12.53
- Rating
- 4.8/5
- Reviews
- 2,612
- Age
- 10mo ago

The Childrens Place Baby Boys and Toddler Poplin Long Sleeve Button Down Shirt Pearl Blue Plaid 4 Years
- Price
- $12.17
- Rating
- 4.8/5
- Reviews
- 2,612
- Age
- 10mo ago

The Childrens Place Baby Boys and Toddler Poplin Short Sleeve Button Down Shirt Sandy Plaid 5 Years
- Price
- $11.72
- Rating
- 4.8/5
- Reviews
- 2,795
- Age
- 10mo ago

The Childrens Place Baby Boys and Toddler Long Sleeve Hooded Shacket Stoneybrook Plaid 2 Years
- Price
- $18.90
- Rating
- 4.6/5
- Reviews
- 7
- Age
- 11mo ago
Newest
by launch date
Amazon Essentials x Sofia Grainge Toddler Boys Button Down Plaid Flannel Shirt Dark Emerald Green Deep Blue Plaid 3T
- Price
- $14.15
- Rating
- 4.8/5
- Reviews
- 310
- Age
- 9mo ago

Amazon Essentials x Sofia Grainge Toddler Boys Button Down Plaid Flannel Shirt Ivory Light Blue Simple Plaid 3T
- Price
- $12.82
- Rating
- 4.8/5
- Reviews
- 310
- Age
- 9mo ago

Balabala Boys Wrinkle Free Dress Shirts Long Sleeve Button Down Shirt Girls Plaid Shirt Formal School Uniform Shirts Green Brown
- Price
- $16.45
- Rating
- 4.6/5
- Reviews
- 43
- Age
- 9mo ago

The Childrens Place Baby Boys and Toddler Poplin Long Sleeve Button Down Shirt Pearl Blue Plaid 4 Years
- Price
- $12.17
- Rating
- 4.8/5
- Reviews
- 2,612
- Age
- 10mo ago

The Childrens Place Baby Boys and Toddler Poplin Short Sleeve Button Down Shirt Sandy Plaid 5 Years
- Price
- $11.72
- Rating
- 4.8/5
- Reviews
- 2,795
- Age
- 10mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 20% of clicks, no more. An open shelf where new products get seen.
Brands
34 rising
Sellers
34
Est. top-5 brand share
73%
Top 20: 95%
Est. top-5 click share
20%
Top 20: 46%
Open market
24%
- The Children's Place28%
- Amazon Essentials27%
- MAMAMI11%
- Gymboree4%
- Balabala3%
- ScHaXjm3%
Demand
Toddler Plaid Shirt search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 11.3× · 7 of 12 months tracked
Search terms
Top Toddler Plaid Shirt search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- toddler flannel shirt43K/yr
- toddler plaid shirt26K/yr
- toddler boy plaid shirt14K/yr
- toddler flannel jacket9K/yr
- toddler boy flannel18K/yr
- toddler flannel shirt boy13K/yr
- plaid shirt toddler boy7K/yr
- plaid toddler shirt4K/yr
- toddler shacket6K/yr
- toddler boy flannel shirt18K/yr
Reviews and returns
What reviews say buyers love and hate about Toddler Plaid Shirt
We read the reviews and the return reasons for every product selling here.
“runs very small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Toddler Plaid Shirt questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









