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toddler north face jacket

Skip it

Soft demand (-72.2% this quarter) — this niche doesn't clear our bar today.

Market size 15Growth 0Conversion 2Competition 96Returns 0Price range 38Avg price 87Brand share 2Review moat 67Quality gap 32

Competition

Incredible15%

top-5 click share — an open shelf

Avg price

Great$67.59

avg listing price — sweet spot $15–$100

Review moat

Good821.61

avg incumbent reviews — the moat a new listing must climb

Price range

Okay$15.92–$236.15

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Market size

Bad$58K

$58K/yr · 540K searches

Conversion

Bad0.2%

search→purchase rate — share of searches ending in a sale

Brand share

Bad99%

top-5 brand share — brand-locked demand

Growth

Bad-72.2%

90-day search growth — must beat 0% to launch

Returns

Bad13.1%

return rate — above 5% kills the launch gate

According to Flapen's Amazon United States niche tracking, toddler north face jacket is a $58K/yr Amazon United States market (540K searches/yr). The top 5 brands hold 99% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 30/100.

Data updated Jul 8, 2026 · scored weekly · How we score niches

toddler north face jacket market data

Units sold / yr
1K–2K
avg 0–100/product
Revenue / yr
$84K–$101K
units × avg price
Conversion rate
0.2%
Avg BSR
#13,478
Page quality
0%
Prime
99%
Sponsored
46%
Out of stock
22.7%
Avg brand age
42 months
Avg seller age
142 days

Competition & brand share

Clicks spread well past the top 5 (15% combined) — an open shelf where new products get seen.

Brands

8 rising

Sellers

53

Top-5 brand share

99%

Top 20: 100%

Top-5 click share

15%

Top 20: 35%

Open market

0%

  • The North Face88%
  • Columbia8%
  • Eddie Bauer2%
  • Lands' End1%
  • Hunter0%
  • JAN & JUL0%
  • Open — no brand owns it (2 brands, 0%)

Demand & seasonality

Weekly Amazon search volume, last 84 weeks — -72.2% search growth over the last 90 days.
40K30KPrime Day '25Spike '25Black Friday '25Holiday '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 15.7×

Top toddler north face jacket search terms

  • north face kids39K/yr
  • the north face kids32K/yr
  • north face jacket kids30K/yr
  • kids north face jacket52K/yr
  • toddler north face jacket33K/yr
  • girls north face jacket39K/yr
  • north face kids jackets26K/yr
  • north face toddler jacket29K/yr
  • boys north face jacket36K/yr
  • north face toddler16K/yr
All search terms

Top toddler north face jacket products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%1%$5842%$1K3%$2K4%$2K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about toddler north face jacket

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall15%

“Fit great”

Quality-Overall12%

“Good quality”

Warmth10%

“Soft and warm”

Design-Overall5%

“Well Designed and So functional Bag”

Pockets/Compartments5%

“i love that it has small pockets for keys”

Soft Feel5%

“This is a really nice kids jacket with super soft and comfortable material”

Portability4%

“easy to carry through Disney”

Color4%

“the color was nice”

Comfort-Overall3%

“comfortable”

Weather Proof3%

“Perfect for cold weather”

What buyers complain about

Size-Overall33%

“The size is off”

Strap/String Quality9%

“Short strap”

Value For Money6%

“Not Worth the Prize”

Durability6%

“As it is the perfect size it doesnt seem that its very durable as some other North Face backpack”

Quality-Overall3%

“Bad quality”

Thickness3%

“thin”

Material Quality2%

“huge dip and quality of materials”

Suitability Winter Weather2%

“I probably wouldnt recommend these by themselves for blizzard weather”

Thin1%

“Cons:Jacket is very thin even with fleece lining”

Comfort-Overall1%

“Tiny and uncomfortable”

Top return reasons

Size-Overall75%
Sleeve Fit3%
Advertised Vs Actual Product2%
Thin2%
Value For Money2%
Color2%
Length2%
Strap/String Quality1%
Material Quality1%
Shoulder Fit1%

Common questions

Is toddler north face jacket profitable to sell on Amazon United States?
The niche generates $58K/yr across 168 tracked products. 0 of 10 products launched in the last 360 days are still selling. 90-day search growth is -72.2%. Flapen's verdict: Skip it (30/100).
How competitive is the toddler north face jacket niche?
8 brands and 53 sellers compete. The top 5 products take 15% of clicks and top 5 brands hold 99% of demand.
What do buyers complain about in toddler north face jacket?
Top complaints mined from reviews: Size-Overall, Strap/String Quality, Value For Money. The return rate is 13.1% — above our launch gate.
When does demand for toddler north face jacket peak?
Demand peaks in Oct–Nov–Dec; the busiest month runs 15.7× the quietest.
What does it cost to enter the toddler north face jacket niche?
Listings span $15.92–$236.15; the average listing price is $67.59 (sweet spot $15–$100). The average incumbent carries 822 reviews — the moat a new listing must climb.