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Toddler Girl Tops

Maybe

The top 5 products take only 8% of clicks. But the products selling today already average 4.7★, so Toddler Girl Tops is a Maybe.

Flapen Score
55
55 / 100
Top 14% of 16,930 Clothing, Shoes & Jewelry niches · +10 vs the category median of 45
Market size
$187K/yr372K searches / yr
90-day growth
-3.4%search demand this quarter
Competition
8%top-5 click share · 59 brands · 80 sellers

Flapen Score

Toddler Girl Tops against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Toddler Girl Tops is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Toddler Girl Tops market on Amazon at a glance

Shoppers on Amazon United States searched for Toddler Girl Tops 372K times last year and spent an estimated $187K. The top 5 brands take 57% of clicks. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

An estimated 2.6% of those searches ended in a purchase.

Shoppers searched for this 372K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved -3.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $187K a year.

Searches, last 12 months
372K
Growth, 90 days vs prior 90
-3.4%
Conversion, latest week
2.6%
Market size, estimated
$187Ka year
Peak month
August1.8× the quietest month
Top search term
5t girls shirts49K searches a year

02 · Price

A sale here is worth $19.38.

Listings sell for $19.38 on average, from $7.02 to $45.44. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 0 to 100 of them. At $19.38 that is $0 to $2K a year per listing.

Average price
$19.38inside the $15 to $100 sweet spot
Price range
$7.02–$45.44
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
1.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.3% of listings are out of stock. The average listing ranks #157 within Baby Girls. It carries 2,870 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
100%
Out of stock, average day
10.3%
Average rank
#157in Baby Girls
Average rating
4.67 starsAmazon United States average 4.42 stars
Average reviews
2,870per listing
Listings tracked
305

04 · Newcomers

25 of last year's 145 launches cleared the first-year sales bar.

145 products launched here in the last 12 months. 25 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
145
Successful launches
25Amazon's first-year sales bar
Average brand age
30 months

Products

Top Toddler Girl Tops products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 8% of clicks. An open shelf where new products get seen.

Brands

59 rising

Sellers

80

Top-5 brand share

57%

Top 20: 85%

Top-5 click share

8%

Top 20: 25%

Open market

44%

  • Brand 127%
  • Brand 210%
  • Brand 38%
  • Brand 45%
  • Brand 53%
  • Brand 63%

Demand

Toddler Girl Tops search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KPrime Day '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.8×

Search terms

Top Toddler Girl Tops search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 5t girls shirts49K/yr
  • 4t girls shirts43K/yr
  • 4t shirts girls34K/yr
  • 5t shirts girls35K/yr
  • baby girl shirts36K/yr
  • 4t girl shirts21K/yr
  • girls 5t shirts19K/yr
  • baby girl t shirts12K/yr
  • 5t girl shirts15K/yr
  • girls 4t shirts15K/yr

Reviews and returns

What reviews say buyers love and hate about Toddler Girl Tops

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Size-Overall”
19%of negative reviews mention “Size-Overall”
1.7%of orders come back
“Runs very small”
A buyer, on “Size-Overall”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Toddler Girl Tops questions

Answered from the same tracked data.