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Toddler Chicken Costume

Fail

Demand is soft, at -42.0% this quarter, so Toddler Chicken Costume is a Fail.

Flapen Score
34
34 / 100
Ranks 14,892 of 16,930 Clothing, Shoes & Jewelry niches · −11 vs the category median of 45
Market size
$24K/yr105K searches / yr
90-day growth
-42.0%search demand this quarter
Competition
57%top-5 click share · 14 brands · 30 sellers

Flapen Score

Toddler Chicken Costume against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Toddler Chicken Costume is stronger. Inside it, weaker.

34Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Toddler Chicken Costume market on Amazon at a glance

Shoppers on Amazon United States searched for Toddler Chicken Costume 105K times last year and spent an estimated $24K. The top 5 brands take 77% of clicks. Flapen scores it 34 out of 100, a Fail.

01 · Demand

An estimated 0.9% of those searches ended in a purchase.

Shoppers searched for this 105K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -42.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $24K a year.

Searches, last 12 months
105K
Growth, 90 days vs prior 90
-42.0%
Conversion, latest week
0.9%
Market size, estimated
$24Ka year
Top search term
toddler chicken costume42K searches a year

02 · Price

A sale here is worth $25.01.

Listings sell for $25.01 on average, from $9.03 to $34.66. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $25.01 that is $0 to $3K a year per listing.

Average price
$25.01inside the $15 to $100 sweet spot
Price range
$9.03–$34.66
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
8.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

67% of listings pay for placement with sponsored ads. 78% ship with Prime. On an average day, 13.8% of listings are out of stock. The average listing ranks #1,989 within Baby. It carries 156 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
78%
Out of stock, average day
13.8%
Average rank
#1,989in Baby
Average rating
4.46 starsAmazon United States average 4.42 stars
Average reviews
156per listing
Listings tracked
18

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
42 months

Products

Top Toddler Chicken Costume products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 57% of clicks. Leaders hold, but buyers still shop past them.

Brands

14 rising

Sellers

30

Top-5 brand share

77%

Top 20: 100%

Top-5 click share

57%

Top 20: 100%

Open market

23%

  • Brand 149%
  • Brand 28%
  • Brand 37%
  • Brand 45%
  • Brand 54%
  • Brand 64%

Demand

Toddler Chicken Costume search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '26NovDecJanFebMarAprMayJun

Peak months: Oct, Nov · busiest ÷ quietest = 165.3× · 9 of 12 months tracked

Search terms

Top Toddler Chicken Costume search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • toddler chicken costume42K/yr
  • chicken costume toddler35K/yr
  • chicken toddler costume10K/yr
  • chicken halloween costume toddler5K/yr
  • toddler chicken costume 3t5K/yr
  • toddler chicken costume 2t8K/yr

Reviews and returns

What reviews say buyers love and hate about Toddler Chicken Costume

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Value For Money”
33%of negative reviews mention “Smell”
8.4%of orders come back
“Terrible Smell”
A buyer, on “Smell”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

12 topics

NegativePositive

FAQ

Common Toddler Chicken Costume questions

Answered from the same tracked data.