Toddler Birthday Dress

Shoppers searched for this 721K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved -11.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $39K a year.

Searches, last 12 months

721K

Growth, 90 days vs prior 90

-11.2%

Conversion, latest week

0.3%

Market size, estimated

$39Ka year

Peak month

May2.1× the quietest month

Top search term

toddler birthday dress111K searches a year

Listings sell for $20.92 on average, from $7.86 to $52.66. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $20.92 that is $0 to $2K a year per listing.

Average price

$20.92inside the $15 to $100 sweet spot

Price range

$7.86–$52.66

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

9.2%of orders · Amazon United States median 2.1%

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.1% of listings are out of stock. The average listing ranks #391 within Baby Girls. It carries 844 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings

97%

Prime listings

100%

Out of stock, average day

2.1%

Average rank

#391in Baby Girls

Average rating

4.60 starsAmazon United States average 4.42 stars

Average reviews

844per listing

Listings tracked

186

51 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

51

Successful launches

4Amazon's first-year sales bar

Average brand age

34 months