Toddler Beanie

Shoppers searched for this 1.4M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -83.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $229K a year.

Searches, last 12 months

1.4M

Growth, 90 days vs prior 90

-83.0%

Conversion, latest week

1.3%

Market size, estimated

$229Ka year

Peak month

December27.7× the quietest month

Top search term

toddler beanie288K searches a year

Listings sell for $12.91 on average, from $5.94 to $22.37. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 250 to 500 of them. At $12.91 that is $3K to $6K a year per listing.

Average price

$12.91under the $15 to $100 sweet spot

Price range

$5.94–$22.37

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

250–500

Revenue per listing a year

$3K–$6K

Returns

5.3%of orders · Amazon United States median 2.1%

85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #342 within Baby Boys. It carries 3,032 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

100%

Out of stock, average day

3.9%

Average rank

#342in Baby Boys

Average rating

4.67 starsAmazon United States average 4.42 stars

Average reviews

3,032per listing

Listings tracked

79

22 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months

22

Successful launches

0Amazon's first-year sales bar

Average brand age

45 months