Toboggan for Kids
FailDemand is soft, at -90.1% this quarter, so Toboggan for Kids is a Fail.
- Flapen Score
- 39 / 100Ranks 12,642 of 16,930 Clothing, Shoes & Jewelry niches · −6 vs the category median of 4539
- Market size
- $38K/yr228K searches / yr
- 90-day growth
- -90.1%search demand this quarter
- Competition
- 17%top-5 click share · 52 brands · 134 sellers
Flapen Score
Toboggan for Kids against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Toboggan for Kids is stronger. Inside it, weaker.
Market
The Toboggan for Kids market on Amazon at a glance
Shoppers on Amazon United States searched for Toboggan for Kids 228K times last year and spent an estimated $38K. The top 5 brands take 36% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 39 out of 100, a Fail.
01 · Demand
An estimated 1.3% of those searches ended in a purchase.
Shoppers searched for this 228K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -90.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $38K a year.
- Searches, last 12 months
- 228K
- Growth, 90 days vs prior 90
- -90.1%
- Conversion, latest week
- 1.3%
- Market size, estimated
- $38Ka year
- Peak month
- December51.3× the quietest month
- Top search term
- youth beanie20K searches a year
02 · Price
A sale here is worth $13.21.
Listings sell for $13.21 on average, from $5.21 to $25.20. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $13.21 that is $0 to $1K a year per listing.
- Average price
- $13.21under the $15 to $100 sweet spot
- Price range
- $5.21–$25.20
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$1K
- Returns
- 4.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.2% of listings are out of stock. The average listing ranks #241 within Accessories. It carries 6,423 reviews at 4.61 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 86%
- Prime listings
- 100%
- Out of stock, average day
- 3.2%
- Average rank
- #241in Accessories
- Average rating
- 4.61 starsAmazon United States average 4.42 stars
- Average reviews
- 6,423per listing
- Listings tracked
- 81
04 · Newcomers
0 of last year's 16 launches cleared the first-year sales bar.
16 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.
- Launched, last 12 months
- 16
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 45 months
Products
Top Toboggan for Kids products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 17% of clicks. An open shelf where new products get seen.
Brands
52 rising
Sellers
134
Top-5 brand share
36%
Top 20: 75%
Top-5 click share
17%
Top 20: 47%
Open market
60%
- Brand 112%
- Brand 28%
- Brand 37%
- Brand 46%
- Brand 54%
- Brand 64%
Demand
Toboggan for Kids search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Nov, Dec · busiest ÷ quietest = 51.3×
Search terms
Top Toboggan for Kids search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- youth beanie20K/yr
- kids winter17K/yr
- girls beanie hat14K/yr
- kids winter hat with ear flaps11K/yr
- stocking caps for kids7K/yr
- snow hats for kids20K/yr
- winter kids6K/yr
- toboggans for kids19K/yr
- kids winter accessories7K/yr
- winter accessories for kids10K/yr
Reviews and returns
What reviews say buyers love and hate about Toboggan for Kids
We read the reviews and the return reasons for every product selling here.
“Little small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Toboggan for Kids questions
Answered from the same tracked data.









