To My Son Necklace

Shoppers searched for this 116K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.3% of those searches ended in a purchase. Searches in the last 90 days moved -28.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $81K a year.

Searches, last 12 months

116K

Growth, 90 days vs prior 90

-28.9%

Conversion, latest week

3.3%

Market size, estimated

$81Ka year

Peak month

December9.7× the quietest month

Top search term

to my son necklace19K searches a year

Listings sell for $21.35 on average, from $8.60 to $59.80. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $21.35 that is $0 to $2K a year per listing.

Average price

$21.35inside the $15 to $100 sweet spot

Price range

$8.60–$59.80

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

2.7%of orders · Amazon United States median 2.1%

76% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.0% of listings are out of stock. The average listing ranks #1,968 within Jewelry. It carries 636 reviews at 4.65 stars, so a new listing needs social proof before a better product.

Sponsored listings

76%

Prime listings

100%

Out of stock, average day

3.0%

Average rank

#1,968in Jewelry

Average rating

4.65 starsAmazon United States average 4.42 stars

Average reviews

636per listing

Listings tracked

38

11 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

11

Successful launches

0Amazon's first-year sales bar

Average brand age

32 months