tj maxx
Skip itA small market ($10K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$37.36avg listing price — sweet spot $15–$100
Brand share
Great56%top-5 brand share — no brand owns this niche
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Competition
Good41%top-5 click share — leaders hold, buyers still browse
Growth
Good+32.3%90-day search growth — must beat 0% to launch
Price range
Good$8.59–$159.30cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay2,730.03avg incumbent reviews — the moat a new listing must climb
Returns
Bad9.7%return rate — above 5% kills the launch gate
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale
Market size
Bad$10K$10K/yr · 77K searches
According to Flapen's Amazon United States niche tracking, tj maxx is a $10K/yr Amazon United States market (77K searches/yr). The top 5 brands hold 56% of demand. Verdict: Skip it — 46/100.
Data updated Jul 14, 2026 · scored weekly · How we score niches
tj maxx market data
- Units sold / yr
- 500–750
- avg 0–100/product
- Revenue / yr
- $19K–$28K
- units × avg price
- Conversion rate
- 0.4%
- Avg BSR
- #2,604
- Page quality
- 0%
- Prime
- 74%
- Sponsored
- 77%
- Out of stock
- 3.0%
- Avg brand age
- 40 months
- Avg seller age
- 188 days
Competition & brand share
The top 5 products take 41% of clicks — established leaders, but buyers still shop beyond them.Brands
27 rising
Sellers
35
Top-5 brand share
56%
Top 20: 92%
Top-5 click share
41%
Top 20: 76%
Open market
39%
- HDE20%
- FOCLMP12%
- LRMQS10%
- G Gradual9%
- Riyiper5%
- Leather Artist5%
Demand
Weekly Amazon search volume, last 29 weeks — +32.3% search growth over the last 90 days.Top tj maxx search terms
- tj maxx61K/yr
- tjmaxx12K/yr
- tjmax4K/yr
Top tj maxx products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
HDE Pull On Capri Pants for Women with Pockets Elastic Waist Cropped Work Pants Pale Yellow - XXL
HDE$33.284.2★3,029 rev
G Gradual 19 Skorts for Woman Knee Length Golf Skirt Long Athletic Tennis Skorts for Women Dressy Casual with Shorts Pockets(Black S)
G Gradual$20.774.5★1,041 rev
Spring Tops for Women 2025 Trendy Casual Long Sleeve Asymmetric V Neck Button Blouses Dressy Woman Shirts Clothing
LRMQS$9.903.7★454 rev
Riyiper 3 Pack Womens Off The Shoulder Shirts Loose Fit Flowy Tops Short Sleeve Casual Summer Oversized Tshirt Workout Tunic(Black Khaki White Large)
Riyiper$35.664.2★317 rev
SMIDOW Womens Pants Dressy Casual Summer Pants 2023 Cotton Linen Elastic Waist Drawstring Wide Leg Ankle Length Lounge Pant with Pockets
SMIDOW$14.853.6★173 rev
Newest
by launch date
Jar of Love Womens Short Sleeve Tops Cold Shoulder T Shirts for Women Spring Summer Loose Fit Tops Going Out Tops Casual Dressy Shirts Outfits Clothes 2026 S Black
Jar of Love$9.84773 rev
HOCAIES Womens Long Sleeve Button Down Shirts Gingham Top Plaid Button-Up Breathable Autumn Blouses Red Plaid L
HOCAIES$18.28374 rev
Leather Artist Womens Real Lambskin Asymmetrical Motorcycle Jacket-Biker Style Genuine Womens Leather Jacket (LA-Biker.Wo-Blk-XL)
Leather Artist$154.8312 rev
GKBK Womens Sweatshirts Cotton Crewneck Tops Long Sleeve Cute Lightweight Fall Winter Loose Casual Pullover with Pockets White Blue
GKBK$23.08680 rev
JTD Womens Button Down Shirts Long Sleeve Collared Blouses Wrinkle-Free Work Office Casual Chiffon Top
JTD$20.4981 rev
Trending
90-day click momentum
PRIMODA Womens Oversized Short Sleeve T Shirts Trendy Crew Neck Loose Workout Tee Casual Summer Tops Cotton(White M)
PRIMODA$19.374.5★
Smile Fish Women Summer Deep V Neck Tank Top Loose Fit Flowy Sleeveless Shirt Cotton Black L
Smile Fish$18.854.4★
HOCAIES Womens Long Sleeve Button Down Shirts Gingham Top Plaid Button-Up Breathable Autumn Blouses Red Plaid L
HOCAIES$18.284.4★
Jar of Love Womens Short Sleeve Tops Cold Shoulder T Shirts for Women Spring Summer Loose Fit Tops Going Out Tops Casual Dressy Shirts Outfits Clothes 2026 S Black
Jar of Love$9.844.4★
HDE Pull On Capri Pants for Women with Pockets Elastic Waist Cropped Work Pants Pale Yellow - XXL
HDE$33.284.2★
What buyers say about tj maxx
What buyers praise and complain about, mined from review topics.What buyers love
“Fits like a glove”
“I Am Enjoying The Very Soft Comfortable Fabric”
“Super comfortable”
“It seems well made”
“Great colors”
“Really flattering”
“Material very soft”
“Worth it”
“perfect weight for cool days”
“Well Satified with everything I order”
What buyers complain about
“way too short”
“Terrible quality, NOT SOFT”
“Wrong colors”
“Not as soft as I would like”
“Not comfortable”
“Note this shirt is thicker”
“Picture is deceiving”
“The fabric is very cheap”
“find it runs short. waist lenght”
“Of wrinkles”
Top return reasons
Common questions
- Is tj maxx profitable to sell on Amazon United States?
- The niche generates $10K/yr across 39 tracked products. 1 of 7 products launched in the last 360 days are still selling. 90-day search growth is +32.3%. Flapen's verdict: Skip it (46/100).
- How competitive is the tj maxx niche?
- 27 brands and 35 sellers compete. The top 5 products take 41% of clicks and top 5 brands hold 56% of demand.
- What do buyers complain about in tj maxx?
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Color. The return rate is 9.7% — above our launch gate.
- What does it cost to enter the tj maxx niche?
- Listings span $8.59–$159.30; the average listing price is $37.36 (sweet spot $15–$100). The average incumbent carries 2,730 reviews — the moat a new listing must climb.