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Tilami Rolling Backpack for Girls

Fail

Shoppers spend an estimated $3K a year here, so Tilami Rolling Backpack for Girls is a Fail.

Flapen Score
43
43 / 100
Ranks 9,936 of 16,930 Clothing, Shoes & Jewelry niches · −2 vs the category median of 45
Market size
$3K/yr39K searches / yr
90-day growth
+93.4%search demand this quarter
Competition
20%top-5 click share · 8 brands · 10 sellers

Flapen Score

Tilami Rolling Backpack for Girls against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Tilami Rolling Backpack for Girls is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Tilami Rolling Backpack for Girls market on Amazon at a glance

Shoppers on Amazon United States searched for Tilami Rolling Backpack for Girls 39K times last year and spent an estimated $3K. The top 5 brands take 99% of clicks. Demand peaks in Jul–Aug. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 0.1% of those searches ended in a purchase.

Shoppers searched for this 39K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved +93.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $3K a year.

Searches, last 12 months
39K
Growth, 90 days vs prior 90
+93.4%
Conversion, latest week
0.1%
Market size, estimated
$3Ka year
Peak month
July8.5× the quietest month
Top search term
tilami rolling backpack27K searches a year

02 · Price

A sale here is worth $71.98.

Listings sell for $71.98 on average, from $35.86 to $122.97. Amazon reports units sold in ranges. This niche sold 100 to 250 a year. The average listing sells 0 to 100 of them. At $71.98 that is $0 to $7K a year per listing.

Average price
$71.98inside the $15 to $100 sweet spot
Price range
$35.86–$122.97
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
100–250
Units per listing a year
0–100
Revenue per listing a year
$0–$7K
Returns
8.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.3% of listings are out of stock. The average listing ranks #1,278 within Backpacks. It carries 1,582 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
8.3%
Average rank
#1,278in Backpacks
Average rating
4.54 starsAmazon United States average 4.42 stars
Average reviews
1,582per listing
Listings tracked
117

04 · Newcomers

0 of last year's 31 launches cleared the first-year sales bar.

31 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
31
Successful launches
0Amazon's first-year sales bar
Average brand age
37 months

Products

Top Tilami Rolling Backpack for Girls products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 20% of clicks. An open shelf where new products get seen.

Brands

8 rising

Sellers

10

Top-5 brand share

99%

Top 20: 100%

Top-5 click share

20%

Top 20: 49%

Open market

1%

  • Brand 152%
  • Brand 246%
  • Brand 30%
  • Brand 40%
  • Brand 50%
  • Brand 60%
  • Open — no brand owns it (2 brands, 1%)

Demand

Tilami Rolling Backpack for Girls search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KPrime Day '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26DecMarJunAugNovMarMay

Peak months: Jul, Aug · busiest ÷ quietest = 8.5×

Search terms

Top Tilami Rolling Backpack for Girls search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • tilami rolling backpack27K/yr
  • tilami8K/yr
  • tilami rolling backpack for girls4K/yr

Reviews and returns

What reviews say buyers love and hate about Tilami Rolling Backpack for Girls

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Quality-Overall”
17%of negative reviews mention “Durability”
8.0%of orders come back
“Didn't last as long as expected”
A buyer, on “Durability”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Tilami Rolling Backpack for Girls questions

Answered from the same tracked data.