Thor Costume

Shoppers searched for this 311K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -4.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $93K a year.

Searches, last 12 months

311K

Growth, 90 days vs prior 90

-4.2%

Conversion, latest week

0.9%

Market size, estimated

$93Ka year

Peak month

October18.4× the quietest month

Top search term

thor costume89K searches a year

Listings sell for $31.50 on average, from $12.59 to $66.40. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $31.50 that is $3K to $8K a year per listing.

Average price

$31.50inside the $15 to $100 sweet spot

Price range

$12.59–$66.40

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

100–250

Revenue per listing a year

$3K–$8K

Returns

5.5%of orders · Amazon United States median 2.1%

61% of listings pay for placement with sponsored ads. 71% ship with Prime. On an average day, 12.4% of listings are out of stock. The average listing ranks #6,468 within Boys. It carries 352 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings

61%

Prime listings

71%

Out of stock, average day

12.4%

Average rank

#6,468in Boys

Average rating

4.46 starsAmazon United States average 4.42 stars

Average reviews

352per listing

Listings tracked

31

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

0Amazon's first-year sales bar

Average brand age

44 months