thong bikini bottom
Worth a lookShows demand growing +101.0% this quarter, but high returns (11.2%) keeps it on the watch list.
Growth
Great+101.0%90-day search growth — must beat 0% to launch
Competition
Great26%top-5 click share — an open shelf
Avg price
Great$16.95avg listing price — sweet spot $15–$100
Brand share
Great60%top-5 brand share — no brand owns this niche
Price range
Good$6.89–$31.06cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Good1,244.16avg incumbent reviews — the moat a new listing must climb
Market size
Bad$42K$42K/yr · 310K searches
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale
Returns
Bad11.2%return rate — above 5% kills the launch gate
According to Flapen's Amazon United States niche tracking, thong bikini bottom is a $42K/yr Amazon United States market (310K searches/yr). The top 5 brands hold 60% of demand. Demand peaks in May–Jun–Jul. Verdict: Worth a look — 54/100.
Data updated Jul 14, 2026 · scored weekly · How we score niches
thong bikini bottom market data
- Units sold / yr
- 2K–3K
- avg 0–100/product
- Revenue / yr
- $34K–$42K
- units × avg price
- Conversion rate
- 0.8%
- Avg BSR
- #243
- Page quality
- 0%
- Prime
- 99%
- Sponsored
- 83%
- Out of stock
- 2.6%
- Avg brand age
- 39 months
- Avg seller age
- 174 days
Competition & brand share
Clicks spread well past the top 5 (26% combined) — an open shelf where new products get seen.Brands
36 rising
Sellers
39
Top-5 brand share
60%
Top 20: 92%
Top-5 click share
26%
Top 20: 59%
Open market
34%
- RELLECIGA21%
- Zmart12%
- YELAIVP11%
- Yonique8%
- SherryDC7%
- DwinzTan6%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +101.0% search growth over the last 90 days.Peak months: May, Jun, Jul · busiest ÷ quietest = 6.1×
Top thong bikini bottom search terms
- thong bikini bottom161K/yr
- thong bikini bottoms35K/yr
- thong bathing suit bottoms17K/yr
- thong swimsuit bottoms19K/yr
- no tan line bikini13K/yr
- thong bikini bottoms for women15K/yr
- bikini bottoms thong11K/yr
- womens thong bikini bottoms10K/yr
- bikini thong bottom9K/yr
- string bikini thong10K/yr
Top thong bikini bottom products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Yonique Womens Thong High Cut Swimsuit Bottom - Bikini Bathing Suit Bottom Only Black M
Yonique$11.794.5★258 rev
Zmart Women Thong Bikini Bottoms 1 Pack G String Sexy Low Waist Swimsuit Bottom Brazilian Cheeky Bathing Suit Bottoms Black M
Zmart$14.724.7★301 rev
YELAIVP Womens Ruched Back Bikini Bottoms High Cut Bathing Suit Bottoms Cheeky Thong Swimsuit Bottom
YELAIVP$14.394.3★209 rev
RELLECIGA Womens Black High Cut Thong Bikini Bottom Size Medium
RELLECIGA$13.494.6★2,988 rev
RELLECIGA Womens Black Tie-Side Thong Bikini Bottom Size Small
RELLECIGA$14.024.7★5,876 rev
Newest
by launch date
YELAIVP Womens Ruched Back Bikini Bottoms - String Side Tie Bathing Suit Bottoms High Cut Cheeky Thong Swim Bottoms
YELAIVP$17.3120 rev
DwinzTan Womens Sexy High Waisted Thong V Cut Bikini Bottom Cheeky Brazilian Swimsuit Bottom
DwinzTan$18.4650 rev
Zmart Women Thong Bikini Bottoms G String Sexy Low Waist Swimsuit Bottom Brazilian Cheeky Bathing Suit Bottoms Navy Blue M
Zmart$16.13301 rev
YELAIVP Womens Ruched Back Bikini Bottoms High Cut Bathing Suit Bottoms Cheeky Thong Swimsuit Bottom
YELAIVP$14.39209 rev
YELAIVP Womens Ruched Back Bikini Bottoms High Cut Bathing Suit Bottoms Cheeky Thong Swimsuit Bottom
YELAIVP$14.27209 rev
Trending
90-day click momentumYELAIVP Womens Ruched Back Bikini Bottoms - String Side Tie Bathing Suit Bottoms High Cut Cheeky Thong Swim Bottoms
YELAIVP$17.314.7★
RELLECIGA Womens Blue Floral Tie-Side Thong Bikini Bottom Size Small
RELLECIGA$13.494.7★
DwinzTan Womens Sexy High Waisted Thong V Cut Bikini Bottom Cheeky Brazilian Swimsuit Bottom
DwinzTan$18.464.2★
YELAIVP Womens Ruched Back Bikini Bottoms High Cut Bathing Suit Bottoms Cheeky Thong Swimsuit Bottom
YELAIVP$14.394.3★
Zuvebamyo Womens Two Piece Thong Bikini Sets Sexy Halter Triangle Swimsuit Brazilian String Bathing Suits Black S
Zuvebamyo$21.254.6★
Common questions
- Is thong bikini bottom profitable to sell on Amazon United States?
- The niche generates $42K/yr across 87 tracked products. 5 of 27 products launched in the last 360 days are still selling. 90-day search growth is +101.0%. Flapen's verdict: Worth a look (54/100).
- How competitive is the thong bikini bottom niche?
- 36 brands and 39 sellers compete. The top 5 products take 26% of clicks and top 5 brands hold 60% of demand.
- When does demand for thong bikini bottom peak?
- Demand peaks in May–Jun–Jul; the busiest month runs 6.1× the quietest.
- What does it cost to enter the thong bikini bottom niche?
- Listings span $6.89–$31.06; the average listing price is $16.95 (sweet spot $15–$100). The average incumbent carries 1,244 reviews — the moat a new listing must climb.