This Too Shall Pass Bracelet
MaybeSearch demand grew >1,000% this quarter. But shoppers spend an estimated $40K a year here, so This Too Shall Pass Bracelet is a Maybe.
- Flapen Score
- 56 / 100Top 12% of 16,930 Clothing, Shoes & Jewelry niches · +11 vs the category median of 4556
- Market size
- $40K/yr53K searches / yr
- 90-day growth
- >1,000%search demand this quarter
- Competition
- 64%top-5 click share · 16 brands · 28 sellers
Flapen Score
This Too Shall Pass Bracelet against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, This Too Shall Pass Bracelet is stronger. Inside it, weaker.
Market
The This Too Shall Pass Bracelet market on Amazon at a glance
Shoppers on Amazon United States searched for This Too Shall Pass Bracelet 53K times last year and spent an estimated $40K. The top 5 brands take 73% of clicks. Flapen scores it 56 out of 100, a Maybe.
01 · Demand
An estimated 6.1% of those searches ended in a purchase.
Shoppers searched for this 53K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.1% of those searches ended in a purchase. Searches in the last 90 days moved >1,000% against the 90 days before. Searches, conversion and average price together put the market at an estimated $40K a year.
- Searches, last 12 months
- 53K
- Growth, 90 days vs prior 90
- >1,000%
- Conversion, latest week
- 6.1%
- Market size, estimated
- $40Ka year
- Top search term
- this too shall pass bracelet31K searches a year
02 · Price
A sale here is worth $12.41.
Listings sell for $12.41 on average, from $6.87 to $25.67. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At $12.41 that is $1K to $3K a year per listing.
- Average price
- $12.41under the $15 to $100 sweet spot
- Price range
- $6.87–$25.67
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–3K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $1K–$3K
- Returns
- 1.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
35% of listings pay for placement with sponsored ads. 39% ship with Prime. On an average day, 41.4% of listings are out of stock. The average listing ranks #8,097 within Bracelets. It carries 54 reviews at 4.58 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 35%
- Prime listings
- 39%
- Out of stock, average day
- 41.4%
- Average rank
- #8,097in Bracelets
- Average rating
- 4.58 starsAmazon United States average 4.42 stars
- Average reviews
- 54per listing
- Listings tracked
- 23
04 · Newcomers
4 of last year's 21 launches cleared the first-year sales bar.
21 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 21
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 29 months
Products
Top This Too Shall Pass Bracelet products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 64% of clicks. Leaders hold, but buyers still shop past them.
Brands
16 rising
Sellers
28
Top-5 brand share
73%
Top 20: 100%
Top-5 click share
64%
Top 20: 97%
Open market
19%
- Brand 119%
- Brand 215%
- Brand 315%
- Brand 413%
- Brand 511%
- Brand 68%
Search terms
Top This Too Shall Pass Bracelet search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- this too shall pass bracelet31K/yr
- this too shall pass but f hell bracelet18K/yr
- this too shall pass but fucking hell4K/yr
Reviews and returns
What reviews say buyers love and hate about This Too Shall Pass Bracelet
We read the reviews and the return reasons for every product selling here.
“causes skin irritation if you don't take it off”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
12 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common This Too Shall Pass Bracelet questions
Answered from the same tracked data.









