Thirty One Bags
FailBuyers convert on only 0.3% of searches, so Thirty One Bags is a Fail.
- Flapen Score
- 41 / 100Ranks 11,351 of 16,930 Clothing, Shoes & Jewelry niches · −4 vs the category median of 4541
- Market size
- $35K/yr465K searches / yr
- 90-day growth
- +19.7%search demand this quarter
- Competition
- 41%top-5 click share · 16 brands · 23 sellers
Flapen Score
Thirty One Bags against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Thirty One Bags is stronger. Inside it, weaker.
Market
The Thirty One Bags market on Amazon at a glance
Shoppers on Amazon United States searched for Thirty One Bags 465K times last year and spent an estimated $35K. The top 5 brands take 78% of clicks. Demand peaks in Dec. Flapen scores it 41 out of 100, a Fail.
01 · Demand
An estimated 0.3% of those searches ended in a purchase.
Shoppers searched for this 465K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved +19.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $35K a year.
- Searches, last 12 months
- 465K
- Growth, 90 days vs prior 90
- +19.7%
- Conversion, latest week
- 0.3%
- Market size, estimated
- $35Ka year
- Peak month
- December2.1× the quietest month
- Top search term
- thirty one bags152K searches a year
02 · Price
A sale here is worth $24.94.
Listings sell for $24.94 on average, from $2.04 to $39.73. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $24.94 that is $0 to $2K a year per listing.
- Average price
- $24.94inside the $15 to $100 sweet spot
- Price range
- $2.04–$39.73
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 3.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
82% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #231 within Travel Totes. It carries 4,841 reviews at 4.65 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 82%
- Prime listings
- 97%
- Out of stock, average day
- 3.9%
- Average rank
- #231in Travel Totes
- Average rating
- 4.65 starsAmazon United States average 4.42 stars
- Average reviews
- 4,841per listing
- Listings tracked
- 34
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 37 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 37 months
Products
Top Thirty One Bags products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 11, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
LHZK Standing Extra Large Utility Tote Bag with Metal Wire Frame and the Sides Rinforced Extra Large Tote Bag with Handle Reusable Grocery Bags Foldable Beach Bag Car Tote (Gray)
- Price
- $21.96
- Rating
- 4.6/5
- Reviews
- 1,542
- Age
- 5y ago

TOPDesign Utility Water Resistant Tote Bag for Women - 13 Exterior & Interior Pockets Top Zipper Closure Thick Bottom Support - Perfect Work Tote for Teachers Nurses Accountants Professionals
- Price
- $26.72
- Rating
- 4.7/5
- Reviews
- 11,517
- Age
- 4y ago

TOPDesign Utility Water Resistant Tote Bag for Women - 13 Exterior & Interior Pockets Top Zipper Closure Thick Bottom Support - Perfect Work Tote for Teachers Nurses Accountants Professionals
- Price
- $26.67
- Rating
- 4.7/5
- Reviews
- 11,517
- Age
- 5y ago

WONDAY Extra Large Utility Tote Bag - Standing Reusable Grocery Bag with Handle Collapsible Storage for Shopping Beach
- Price
- $27.29
- Rating
- 4.7/5
- Reviews
- 853
- Age
- 3y ago

Lucazzi Extra Large Utility Tote Bag - Oversized Collapsible Reusable Wire Frame Rectangular Canvas Basket With Two Exterior Pockets For Beach Pool Laundry Car Trunk Storage - Chevron Multi
- Price
- $39.67
- Rating
- 4.8/5
- Reviews
- 3,697
- Age
- 7y ago
Trending
estimated 90-day click momentum
Lucazzi Extra Large Utility Tote Bag - Oversized Collapsible Reusable Wire Frame Rectangular Canvas Basket With Two Exterior Pockets For Beach Pool Laundry Car Trunk Storage - Damask Gray
- Price
- $39.46
- Rating
- 4.8/5
- Reviews
- 3,697
- Age
- 5y ago

BALEINE 3Pk Reusable Grocery Bags Foldable Shopping Bags for Groceries with Reinforced Bottom & Handles (Antique Foliage)
- Price
- $22.71
- Rating
- 4.7/5
- Reviews
- 8,546
- Age
- 5y ago

BALEINE 3Pk Reusable Grocery Bags Foldable Shopping Bags for Groceries with Reinforced Bottom & Handles (Blossom Season)
- Price
- $22.76
- Rating
- 4.7/5
- Reviews
- 8,546
- Age
- 3y ago

DSDCDJ Sturdy Extra Large Utility Tote Bag with Hard Bottom & Sides Heavy Duty Grocery Tote Bag Thirty One Utility Tote with Handles for Shopping Beach Picnics Camping Car (22.5x11x12)
- Price
- $22.72
- Rating
- 4.8/5
- Reviews
- 221
- Age
- 2y ago

TOPDesign Utility Water Resistant Tote Bag with 13 Exterior & Interior Pockets Top Zipper Closure & Thick Bottom Support Perfect Gifts for Working Women Teachers Nurses Accountants (Black)
- Price
- $21.47
- Rating
- 4.7/5
- Reviews
- 11,517
- Age
- 2y ago
Newest
by launch date
YELAIYEHAO Large Utility Tote Bag Foldable Collapsible Tote for Storage Pool BeachShopping picnic laundry gym and Luggage (leopard print 1pcs)
- Price
- $17.35
- Rating
- 4.2/5
- Reviews
- 173
- Age
- 1y ago

Lifewit Extra Large Tote Bag Reusable Grocery Bags with Metal Wire Frame and Handles Standing Utility Foldable Shopping Bags for Storage Picnics Beach Laundry Car 46L 1 Pack Gray
- Price
- $16.86
- Rating
- 4.7/5
- Reviews
- 489
- Age
- 1y ago

TOPDesign Utility Water Resistant Tote Bag with 13 Exterior & Interior Pockets Top Zipper Closure & Thick Bottom Support for Working Women Teachers Nurses Accountants (Pink)
- Price
- $22.09
- Rating
- 4.7/5
- Reviews
- 11,517
- Age
- 2y ago

TOPDesign Utility Water Resistant Tote Bag with 13 Exterior & Interior Pockets Top Zipper Closure & Thick Bottom Support for Working Women Teachers Nurses Accountants (Purple)
- Price
- $22.14
- Rating
- 4.7/5
- Reviews
- 11,517
- Age
- 2y ago

DSDCDJ Sturdy Extra Large Utility Tote Bag with Hard Bottom & Sides Heavy Duty Grocery Tote Bag Thirty One Utility Tote with Handles for Shopping Beach Picnics Camping Car (22.5x11x12)
- Price
- $22.72
- Rating
- 4.8/5
- Reviews
- 221
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 41% of clicks. Leaders hold, but buyers still shop past them.
Brands
16 falling
Sellers
23
Est. top-5 brand share
78%
Top 20: 100%
Est. top-5 click share
41%
Top 20: 84%
Open market
18%
- TOPDesign35%
- LHZK16%
- Lucazzi10%
- WONDAY10%
- BALEINE7%
- Household Essentials4%
- Open — no brand owns it (10 brands, 18%)
Demand
Thirty One Bags search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 2.1×
Search terms
Top Thirty One Bags search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- thirty one bags152K/yr
- thirty-one bags56K/yr
- thirty-one29K/yr
- 31 bags and totes35K/yr
- 31 bags34K/yr
- thirty one bags clearance22K/yr
- thirty one17K/yr
- thirty one large utility tote8K/yr
- thirty one utility tote17K/yr
- 31 bag10K/yr
Reviews and returns
What reviews say buyers love and hate about Thirty One Bags
We read the reviews and the return reasons for every product selling here.
“These bags are small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Thirty One Bags questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









