Thing 1 Headband

Shoppers searched for this 70K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.9% of those searches ended in a purchase. Searches in the last 90 days moved -90.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $70K a year.

Searches, last 12 months

70K

Growth, 90 days vs prior 90

-90.6%

Conversion, latest week

9.9%

Market size, estimated

$70Ka year

Peak month

March29.1× the quietest month

Top search term

thing 1 and thing 2 headbands18K searches a year

Listings sell for $10.11 on average, from $6.54 to $15.52. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $10.11 that is $0 to $1K a year per listing.

Average price

$10.11under the $15 to $100 sweet spot

Price range

$6.54–$15.52

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

6.9%of orders · Amazon United States median 2.1%

64% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.6% of listings are out of stock. The average listing ranks #2,254 within Headwear. It carries 112 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings

64%

Prime listings

100%

Out of stock, average day

9.6%

Average rank

#2,254in Headwear

Average rating

4.40 starsAmazon United States average 4.42 stars

Average reviews

112per listing

Listings tracked

22

10 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

10

Successful launches

0Amazon's first-year sales bar

Average brand age

30 months